GTM Engineer M/F

Job description

Started in France in 2016, MyTraffic’s mission is to empower commerce professionals with the best location analytics and insights to make smarter decisions every day and design the best experiences in physical locations We already serve more than 500 customers across multiple sectors — Retail, Real Estate, Cities, and Electric Vehicles (EV Connect) — all over Europe, helping them expand their businesses, analyze or predict investment performance, better understand customer behaviors, and benchmark results against competitors. Backed by a €30M Series B fundraising round in November 2022 and strengthened by the strategic acquisition of Geoblink in January 2024, Mytraffic has become Europe’s leading location intelligence platform. 2026 will be a pivotal moment for Mytraffic. Joining us now means being part of a major transformation, as we launch an AI-powered product and redefine our go-to-market strategy around a strong Product-Led Growth approach. MyTraffic teams throughout project timelines, ensuring comprehensive and effective solutions. 📝 Job Description : From day one, you’ll be coached by our Head of Lead Gen who will support your growth and help you ramp up quickly. You’ll also be part of a real lead generation squad, working closely with two other Lead Gen to build and scale our prospecting machine together. 🌟 Be a key player in our AI-powered GTM transformation We're rebuilding our Go-To-Market engine with automation, AI, and data. As a GTM Engineer, you'll be at the center of this effort, designing and running AI-driven workflows that generate free trials and qualified meetings for our AEs across Public and Retail segments, in France and Europe. You'll work closely with Revenue Ops, Sales, and Growth to build targeted lead lists, automate outbound flows, and help define how B2B acquisition works at scale. 🔍 What you’ll Do: Build & Run Work daily with AEs to sharpen targeting, sources, and personas Build high-quality lead lists using Clay, LinkedIn Sales Navigator, HubSpot, and intent-based or ABM strategies Build and run automated campaigns based on intent signals Set up workflows for lead capture, qualification, and handoff to the right teams Run outbound campaigns and automation for AEs Experiment with tools like lemlist, n8n (or Make/Zapier), and AI to eliminate repetitive work Continuously improve the lead gen engine from detection to conversion Document and structure acquisition processes as we build them 📖 What you’ll Learn How to deploy a modern, scalable, AI-centric lead generation strategy How to build and automate systems to generate, qualify, and route leads Key B2B techniques like ABM, intent data, and behavioral scoring How to drive real business impact in a fast-paced environment 🫵 About you : Curious, resourceful, and comfortable with digital tools You love to test, automate, and iterate quickly Understanding of B2B, sales cycles, and digital marketing Comfortable working with data (Sheets/Excel, no-code tools, CRM, maybe even SQL) Background in Growth or GTM (an internship is enough) Analytical, detail-oriented, and results-driven Bonus: familiarity with scraping, APIs, enrichment logic, or AI tools You’re fluent in French and English 🎁 What we offer : Joining our scale-up means: Attractive Package : around 40K€ Full ownership: test fast, iterate freely, make a real impact Work with a forward thinking team that values responsibility and innovation Learn and grow on tools like Clay, Lemlist, Hubspot, GPT, Zapier & more Build skills that are highly sought-after in today’s AI-powered B2B landscape ⚙️ The Recruitment Process 1️⃣ 30 min with Alex, Head of Lead Gen 2️⃣ Business Case 3️⃣ 45 min Values Interview 4️⃣ 30 min with Pauline, Chief Marketing Officer