Head of Communications & PR

Job description

About the role As Head of Communications & PR, you will take full ownership of how NEX Aero communicates — from daily LinkedIn posts to long-lead media strategies, from website copy to press releases for funding rounds and product milestones. You will work directly with the CEO and leadership team to translate a complex technical story into compelling, credible narratives for investors, industry partners, potential customers, and future employees. This is a hands-on role. You will write, publish, and distribute content yourself — while building the processes and partner relationships that allow communications to scale with the company. Your responsibilities Digital Presence & Content Own the NEX Aero website end-to-end: content, structure, messaging, and continuous updates — in close collaboration with external web developers. Build and execute the LinkedIn strategy: editorial calendar, post creation, performance tracking, and community engagement. Manage all other digital and social channels (Instagram, X/Twitter, YouTube as appropriate) with a consistent brand voice. Produce long-form content: articles, thought leadership pieces, newsroom updates, and investor-facing announcements. Develop and maintain a visual communication standard together with our design partners — ensuring imagery, video, and graphics reflect the NEX Aero brand accurately. Public Relations & Media Develop and execute the PR strategy for NEX Aero — identifying the right publications, journalists, and moments to build earned media coverage. Write and distribute press releases for key milestones: funding rounds, product announcements, partnerships, and events. Build and maintain a network of relevant media contacts across aerospace, logistics, energy, and technology press in DACH and internationally. Prepare leadership for media interactions: messaging frameworks, Q&A preparation, and spokesperson coaching. Monitor media landscape and flag relevant developments, competitor coverage, and opportunities for proactive outreach. Events & Industry Presence Manage NEX Aero's presence at industry events, conferences, and trade fairs — including content preparation, speaker submissions, and follow-up communication. Coordinate with the leadership team on conference appearances, panel discussions, and keynote opportunities. Support the development of investor decks, partner presentations, and external-facing materials — in close collaboration with CEO and CPO. Internal Alignment & Brand Governance Establish and maintain clear brand guidelines to ensure consistency across all external touchpoints. Brief and manage external agencies, freelancers, and creative partners as needed. Report on communications KPIs regularly to leadership — reach, engagement, media coverage, and sentiment. Your profile Must-Have 5+ years of experience in communications, PR, or content strategy — ideally with a mix of agency and in-house roles. Demonstrated ability to explain technically complex topics clearly and compellingly to non-technical audiences. Strong writing skills in both German and English — you produce publication-ready copy directly. Proven track record of building media relationships and generating earned coverage in relevant publications. Experience managing digital channels (LinkedIn in particular) with a data-driven approach to content performance. High degree of autonomy: comfortable operating without a large team, setting your own priorities, and making decisions independently. Strongly Preferred Background in aerospace, aviation, deep tech, industrial technology, energy, or logistics — or demonstrated appetite to immerse yourself in technical domains. Experience with startup communications: managing narrative during fast-moving phases, funding announcements, and product pivots. Existing network with relevant journalists, editors, or influencers in the aerospace, UAV, or industrial tech space. Experience briefing and preparing C-level executives for media and investor interactions.