Head of / Sr. Manager of Field Marketing & Business Development

Job description

【Job Responsibilities】 • Field Marketing - Work with HQ Strategic Marketing, supporting strategic technology discussions with customers and industry stakeholders. - Monitor semiconductor market trends, deliver market intelligence updates covering customer technology roadmaps, and competitive developments to identify future opportunities and industry shifts. - Translate market insights and understanding of customer needs and workflows into recommendations for product strategy, technology roadmaps, and innovation priorities. - Collaborate with Product Units, R&D, and regional teams to ensure market requirements are reflected in ZEISS product planning. • Business Development - Lead NPI projects together with the support of application experts from operational apps and business development, respectively - Identify and evaluate new business opportunities driven by technology transitions, anticipated future gaps in customer workflows, market developments, and customer in-vestment plans. - Develop business cases and growth initiatives to support long-term revenue expansion and market penetration. - Facilitate alignment between customers, regional organizations, and global teams to accelerate adoption of new solutions. - Drive strategic projects and partnerships that strengthen ZEISS market position and business growth. • Cross-Functional Leadership - Coordinate activities across Sales (incl. HVM sales where needed), Application Engineering, Service, Product Management, R&D, and Operations teams. - Lead strategic projects and customer-driven initiatives. - Drive issue resolution and build consensus across global and regional stakeholders. 【Qualification】 • Master's degree or above in Engineering, Physics, Material Science, Electrical Engineering, Mechanical Engineering, Optics, or related disciplines. MBA or equivalent business education is considered an advantage. • Minimum 10 years of semiconductor industry experience. Direct experience with leading-edge semiconductor advanced logic/foundry accounts. Proven experience in semiconductor equipment, process technology, product management, field marketing, application engineering, or business development. • Ability to convert customer technology roadmap into product requirements. Strong business acumen, including revenue sizing, pricing logic, ROI/business case. • Strong analytical, communication, and senior stakeholder management skills. Proven ability to work effectively across global and cross-functional organizations. Ability to influence product strategy and drive alignment between customer needs and business objectives. • Excellent English communication and presentation skills. Strategic mindset combined with strong execution discipline. Your ZEISS Recruiting Team