In-House Content Creator

Job description

ABOUT CLIPBOARD Our mission is to uplift as many communities as possible. We do this through our app-based marketplace that connects healthcare professionals with the workplaces that need amazing workers. This enables hundreds of thousands of people to achieve financial stability for themselves and their families while providing essential care to millions of people across the U.S. Founded in 2016, we are a remote-first team of over 1,000 people building a top Y-Combinator company https://www.ycombinator.com/topcompanies/ and have been profitable since 2022. We’re the leader in Long-Term Care staffing and are rapidly expanding into Home Health, Hospitals, and more, meaning we have more work to do than people to do it, and are growing our team to support millions more people and their communities. THE OPPORTUNITY We're building Million Dollar Nurse https://www.youtube.com/@MillionDollarNurse, a new YouTube channel for nurses and caretakers across America looking to advance their careers. Nurses are one of the largest and hardest-working groups in the country, but they have few resources available to them to help them outside of the classroom. We’re changing that, becoming the place nurses go to learn and progress. The first step to realizing this vision is a YouTube channel similar to CeraVe’s Daily Derm http://youtube.com/channel/UC1gRb7v3ZmLy_GqtG7VLavg?themeRefresh=1. From there, we'll build out a newsletter, an engaged community, and eventually a hub of free resources, similar to what The White Coat Investor https://www.whitecoatinvestor.com/personal-finance-for-doctors/ is for doctors. You'll be the person who makes that happen, both behind the scenes and on camera. WHAT YOU'LL OWN You will run a lean production that creates 7 short-form videos and 1 long-form video every week. To start, you’ll have an editor and thumbnail designer reporting to you, but as the channel scales, so will your team and resources. What that means in practice: - You're on camera 3-4 hours per week. You host both the daily shorts and the weekly long-form videos. - You set the content strategy. What topics we cover, what angles we take, what we skip. You're the one who knows “17 Habits of Rich Nurses” is going to crush and that “Nursing Career Tips” isn't worth anyone's time. - You manage the production. From concept to delivery, you keep the production moving, delivering great work while sticking to deadlines. - You watch what's working. Alongside our Head of Social, you analyze our numbers bi-weekly to determine what’s working, what’s not, and how we tweak production to boost performance. Who We're Looking For This role doesn't fit one obvious resume. This role could click for someone from content, journalism, ops, finance, healthcare, or some mix of all of them. We care more about who you are than what you did last. Notably: - You’re magnetic on camera. Think CatGPT https://www.instagram.com/reel/DZLwZ3cCVyh/?hl=en or Emily McDonald https://www.instagram.com/reel/DbQ4tlBxVG6/?hl=en. You come across as a confident, genuine mentor that our audience deeply trusts. - You're curious and you learn fast. This job touches finance, content, YouTube growth, team management, and an audience you likely don’t know well yet. That should excite you, not concern you. - You’re a great writer. You are able to research and distill “boring” topics into engaging scripts that nurses are excited to watch. - You care about the audience. Nurses deserve better than what's out there and the idea of helping people better their lives should excite you. BONUS, NOT REQUIRED: - You've produced video content before - You've grown a YouTube channel - You've worked in financial services, media, or healthcare Quick Note on Scammers: Clipboard would never ask you for money or your bank details to participate in our hiring process. Report any scammers impersonating the Clipboard hiring team members here https://forms.gle/SyGaxHFbon7Hg9fW6.