In-House Journalist

Job description

About AirGarage AirGarage is on a mission to bring real estate online, starting with parking. We replace broken parking machines, fragmented software, and manual, labor-intensive operations with a unified, data-rich operating system for parking real estate. We handle everything it takes to run and optimize a parking asset: payments, dynamic pricing, enforcement, license plate recognition, analytics, and more. By building all of our technology in-house, we are able to deliver a magical experience for drivers while providing real-time visibility and revenue increases of 20-50% or more for real estate owners. That’s why national real‑estate leaders like Hines and Greystar, as well as technology companies like Meta, partner with AirGarage to optimize their parking facilities. AirGarage uses datapoints like real-time occupancy, local events, weather, driver behavior, competitor pricing, and more to bring true intelligence to real estate owners’ assets for the first time. We’re investing aggressively to make the physical world legible to a digital system: cameras, sensors, and software that generate a firehose of real-time data about the world around us. That data fuels models and algorithms that allow us to optimize performance at each property while giving owners the clarity and control they’ve never had before. Before you can optimize an asset, you need to observe it. Before you can observe it, you need to bring it online. We are starting with the $131 billion US parking real estate market because it is one of the most offline and mismanaged commercial real estate asset types. 26% of the land area in the median American urban core is dedicated to parking. We are backed by top tier investors including Headline Growth, Andreessen Horowitz, Floodgate, Founders Fund, Abstract Ventures, and angel investors who have founded or worked at companies like Uber, Opendoor, Flexport, and more. Want to learn more about AirGarage and the problem we're tackling? Check out these podcasts: https://www.youtube.com/watch?v=AU0NkDK51E4 https://youtu.be/_8aM6NQHYiE?si=p5WIujBWUA1sG-b7 THE ROLE 💼 You'll be AirGarage's first dedicated editorial hire, reporting to the Head of Marketing. Your job is to build an editorial engine that does real commercial work: an owned publication that property owners actually want to read, a quarterly data report program that earns press coverage and generates pipeline, and a steady output of stories that make AirGarage the most interesting voice in parking and commercial real estate. This is a journalist's job inside a company. You'll find stories in our data, or start with a hunch and pull the data to prove it. You'll get people on the record: portfolio owners, asset managers, city parking directors, economists, and convince them to say something worth quoting. You'll package what you find for three audiences at once: our own readers, journalists who might cover it, and prospects who should become customers. You'll work with AI tools daily. Part of the mandate is building the data report program into something largely automated, where your time goes to judgment, interviews, and narrative rather than production mechanics. WHAT YOU WILL DO 📊 Own our publication. Build and run a high-production-value owned publication on a monthly or quarterly cadence. Each edition anchors on something nobody else has: a standout interview, an original data finding, a story from inside the industry. You own the the reporting, the writing, and the production. Run the data report program. Turn our proprietary parking data into a recurring quarterly report that earns coverage and drives leads. Design the program so AI handles the heavy lifting on analysis and production, with your editorial judgment on what the story is and why it matters. Interview people worth listening to. Identify the most interesting people in commercial real estate, parking, mobility, and urban policy. Convince them to talk to you. Conduct interviews that produce quotes and insights people share. Earn media coverage. Package our data findings and stories into pitches journalists actually open. Build relationships with reporters covering CRE, proptech, and cities. You don't need a PR background, but you need to know what makes something newsworthy because you've been on the receiving end of bad pitches. Even better if you can create workflows that help automate the minutiae of outreach. Run founder and company social. Turn interviews, data findings, and company stories into content for our CEO's LinkedIn and company channels. You'll have a transcript pipeline and AI tooling to work from; your job is making it sound like a person, not a brand. Contribute to SEO and GEO content. Write content and help design systems that help us rank in search engines and gets cited by LLMs, grounded in the same original data and reporting as everything else you make. You’ll have a more technical partner here. WHO YOU ARE 🦚 - You've worked as a journalist, editor, or researcher, or you've done editorial work that holds up next to someone who has (4-8+ Years of Experience preferred). You can share published work that proves you find stories other people miss. - You're comfortable in a dataset. You don't need to be an analyst, but you can look at data, notice the anomaly, and know whether it's a story or a data entry error. - You're a strong interviewer. You prepare, you listen, you ask the follow-up question, and you get people to say the interesting thing instead of the safe thing. - You write clean, direct prose, and you can shift registers: longform feature, data report, LinkedIn post, media pitch. - You use AI tools and want to learn more and build workflows with them, not resist them. You think about AI as a tool, not a replacement for your judgment. - You're commercially minded. You understand that this content exists to generate brand awareness and demand. - You're scrappy. This is a build-it-yourself role at a startup. ⭐️ Nice To Have: - Coverage or beat experience in commercial real estate, proptech, mobility, cities, or business/finance - Experience pitching or working with earned media - Experience growing audiences of LinkedIn or other social platforms - Familiarity with SEO fundamentals and how AI search engines cite sources 🚨 WHY THIS ROLE MAY NOT BE FOR YOU 🚨 Please review this section before applying. We are sharing this information up front because we don't expect this job to be appealing to everybody and we do not want to waste your time if you are not on board with all of the following. Below are some of the reasons you might not want this job: - You want a strict 9-5. We work long hours at AirGarage, including nights and occasional weekends, because we love what we do. - You don’t operate quickly. We work at a fast pace and value iteration and experimentation. - You need a fully built playbook. This is the first editorial hire, so you'll be creating the publication, the repeatable data program, and the processes, not inheriting them. - You only want to write. This role includes pitching journalists, sourcing and convincing interview subjects, and running founder/company social—a lot of the job is hustle, not just prose. - You're uncomfortable with data. Finding the story in a spreadsheet is half the job. - You want to stay behind the byline. You'll be reaching out cold to experts and reporters and representing AirGarage publicly. - You want to be part of a large content team. The person in this role will be responsible for editorial and content. IMPORTANT NOTE 🚨 AirGarage is a remote-first company, but we also value in-person collaboration to strengthen trust and teamwork. Team members should expect ~6 weeks of travel per year for: - 2–3 full company offsites, “Remote Weeks” - Lending a hand to support one new location launch - In-person onboarding as well as supporting other onboarding sessions for new team members The rest of the year, team members can work remotely from wherever (US time zones) they’re most comfortable as long as they are performing well in their role. Attendance at in-person events throughout the year is expected—if you’re not open to traveling ~6 weeks per year for work, our team won't be a good fit for you. THE UPSIDE 📈 - 📈 Equity: Have a stake in the business that you’re helping to build and grow. - 🌴 Work remotely: Live and work wherever you like! We believe in folks working where they are happiest and most productive. We currently hire teammates that are located anywhere within North America. - 🏥 Health insurance: We offer health insurance and currently cover 85% of the cost of medical, dental, and vision plans for the primary employee and 50% of the cost of plans for dependents. - 🍼 Parental Leave: We offer 12 weeks of fully paid parental leave to all parents to bond with a newly born, adopted, or fostered child. The 12 weeks can be taken as a continuous leave or intermittently over the first 18 months of the child's life. - 💻 Home office setup: Get a laptop + additional equipment needed to set you up for success. - ⛺ Time to recharge: We have an unlimited PTO policy with a minimum requirement of 10 days per year. - 🤑 401k: Make financial planning right for you with a 401k retirement savings program. - ✈️ Team Off-sites: ~2 times per year our team comes together for a full week in places like Tahoe, Charleston, San Diego, Park City, and Austin. - 📚 BookGarage: Our team loves to learn and grow together, so join us for our optional recurring book club. - 🪴Room to grow: Our team will be orders of magnitude larger within a few years; as a part of our foundational team, you'll have opportunities to grow with us. - 🏙️ Transform our cities: The opportunity to change the way that the world thinks about real estate use in our cities. - 👐 Work with a diverse team: At AirGarage, we've always been committed to building a thriving team that represents the communities we serve. Our team is currently 40% female and 30%+ from underrepresented communities. Note: Employment with AirGarage is contingent upon successful completion of a background check and employment verification conducted in compliance with applicable laws. Background checks are completed only after a conditional offer of employment has been made. We understand that there's no such thing as a 'perfect' candidate. We're looking for someone passionate, with grit and determination, who is excited to face the challenges of a rapidly growing startup. AirGarage is the type of company where you can grow exponentially, and we encourage you to apply to us even if you don't 100% match the candidate description. AirGarage is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Candidates and employees are always evaluated based on merit, qualifications, and performance. We will never discriminate on the basis of race, color, gender, national origin, ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability, or any other legally protected status.