India Content Specialist

Job description

ROLE OVERVIEW We're looking for an ambitious, growth-obsessed Content Specialist who basically thinks in TikToks. Someone who gets fired up by great content, knows what's trending before it trends, and wants to take Bump to #1 on the App Store in India (and keep it there). You'll be the person bringing internet culture from India into the heart of our Paris office, creating content, leading creators, testing wild ideas, breaking things (in a good way), and helping us build Bump into a must-have app. If that sounds like your dream job, keep reading. YOU ARE: - Ambitious, driven, and wildly creative. - A natural storyteller who knows exactly why one video flops and another takes off. - Someone who spends more time on Instagram than you'd ever admit publicly. - Comfortable giving creators feedback that actually makes their content better. - Deeply tuned into Indian memes, humour, and online culture. - Fluent in Hindi and English, and lived in India. - Excited to work onsite in Paris, with a fast-moving team. - Scrappy, energetic, experimental, you love trying 10 ideas to find the 1 that blows up, yet rigorous and detail oriented. WHAT YOU’LL DO: - Grow Bump in India (yep, you'll actually own this). - Lead all content + creator efforts for the Indian market. - Make high-performing Reels, YouTube Shorts, and UGC-style ads that people actually want to watch. - Build and manage a pipeline of Indian creators. - Run influencer campaigns with top Indian creators and micro-influencers. - Work closely with paid marketing to turn great content into great performance. - Jump on trends before they hit the For You Page. - Write briefs, give notes, and help external creators shine. - Collaborate daily in our Paris office with growth, distribution, and product. - Join brainstorms, test ideas fast, and help shape the creative direction of Bump. - Support launches, events, and India-focused activations. REQUIREMENTS: - 1–5+ years making short-form content (brand, agency, influencer, or creator, we care more about your work than your title). - Experience making content for ads (UGC especially). - Experience managing creators or giving creative feedback. - Deep knowledge of Instagram/YouTube Shorts trends and the Indian creator landscape. - Hindi and English language proficiency. - Experience living in India. - Must be willing to work in person in Paris. WHY JOIN BUMP? - Work in Paris with an ambitious, high-energy team that moves fast. - Own the entire Indian market for one of the world's fastest-growing consumer apps. - Make content seen by millions and watch your work directly drive growth. - Do the kind of creative work most companies would never let you try. - Build a content engine from scratch and shape how Bump shows up in India. - We test fast, learn fast, and celebrate wins properly.