Influencer & Social Media Project Manager, Baltics

Job description

About us: Dynamic, fast and successful – that's what Lidl is all about. We are one of Europe's leading food retailers. Lidl operates in more than 30 European countries, operates more than 12,000 stores, over 200 logistics centres and employs more than 376,000 people across the Group. In Lithuania, Lidl currently operates 84 stores and two logistics centres in Vilnius and Kaunas. We are currently inviting Influencer & Social Media Project Manager, Baltics to join our team. Want to become part of the Lidl Marketing Department? Click Apply and send your CV in English ! What you'll do: Collaborate with agencies and cross-functional partners to develop engaging content for Instagram, TikTok, YouTube, and other platforms, aligned with the campaign objectives for Baltics Own and develop influencer partnerships end-to-end, including creator sourcing, briefing, negotiations, budgeting, content review, campaign execution, and performance evaluation Work closely with agencies across Baltics to scale successful ideas while adapting content to local audiences Make suggestions for creative solutions and formats to improve audience interaction Analyze campaign performance data, prepare regular reports with actionable recommendations and optimizations based on insights Follow up platform developments, consumer trends, and emerging creator formats Support budget planning and delegate relevant campaign requirements to external partners About you: At least 1 year of professional experience in influencer marketing, social media, or creative marketing field Fluent Lithuanian and very good English language skills (B2 level) Deep understanding of internet culture, platform-specific trends, and audience behaviors Strong stakeholder management skills and ability to collaborate with creators and agencies with confidence Very good communication skills, ability to work in a team as well as individually Analytical and results-oriented mindset with the ability to interpret performance data Personal initiative, high sense of responsibility, and creative mindset to pitch ideas Strong organizational skills and ability to prioritize workload - manage projects, deadlines and budgets across multiple projects and cooperation partners We offer: Exciting and rewarding career in a rapidly growing company that won the 'Top Employer' Lithuania and Europe awards Hybrid work model Private health insurance Flexible start working hours On-site gym, yoga and TRX classes Fresh fruit Mondays and hot drinks in the office English and German language courses, general competency and professional training Career opportunities in Lithuania and abroad Various events, celebrations and gifts for employees and their children Free professional consultations for psychological, legal and financial matters