Insights & Outreach Specialist, Strategic Analytics & Insights

Job description

We are looking for a curious, proactive and organised Insights & Outreach Specialist to support our Strategic Analytics & Insights sales teams across Western Europe. The role combines insight development, client-focused content, targeted outreach and sales enablement to help create relevant client conversations and support commercial growth. You will work with Sales, Marketing, Customer Success and regional and global teams. This is a great opportunity for someone who enjoys turning data and information into clear business stories, while also helping coordinate outreach activities and team priorities. This is not a design role. What you will do Research and develop relevant, insight-led stories using NIQ data, internal materials and trusted external sources. Create and adapt client-facing and seller-ready content, including presentations, one-pagers, case studies and outreach messaging. Support targeted email campaigns, account-based outreach, lead management and sales enablement activities. Help coordinate client events and webinars, working with sales teams and subject-matter experts. Maintain organised and up-to-date sales content and identify useful topics, content gaps and opportunities for reuse. Collaborate across teams and contribute to more efficient processes and ways of working. What we are looking for Bachelor's degree in business, marketing, market research, economics, analytics or a related field. Approximately 3-4 years of relevant experience in insights, market research, analytics, B2B marketing, outreach, sales enablement or project coordination. Strong analytical and storytelling skills, with the ability to turn information into clear business implications. Excellent written and verbal communication skills in English. High attention to detail and strong organisational and time-management skills. Ability to manage multiple priorities and work effectively with stakeholders across teams and markets. Proficiency in Microsoft PowerPoint, Excel, Word and Outlook. Nice to have Experience with FMCG, consumer intelligence, market research or client-facing insights. Familiarity with CRM, marketing automation or sales-acceleration tools such as Microsoft Dynamics. Experience supporting outreach campaigns, events or webinars. Experience with Power BI, generative AI tools or NielsenIQ data and solutions. What we offer An international and multicultural working environment. A varied role combining analytical thinking, commercial impact and client activation. Hybrid working possibilities and opportunities to learn from experienced colleagues. Seniority and vacation allowance, Easter and Christmas bonuses, annual medical check, transportation allowance and volunteer time off, in line with local company policy. Our Benefits Flexible working environment Volunteer time off LinkedIn Learning Employee-Assistance-Program (EAP) NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: About NIQ NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit Want to keep up with our latest updates? Follow us on: LinkedIn | Instagram | Twitter | Facebook Our commitment to Diversity, Equity, and Inclusion At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the