Insomniac - Marketing Coordinator

Job description

Job Summary: WHO ARE YOU? Are you passionate about electronic dance music and live events? Do you thrive in a fast-paced environment where creativity, collaboration, and strategic marketing come together? We're looking for a highly motivated, proactive marketer with a passion for music, culture, and creating impactful campaigns that connect fans with unforgettable experiences. Is this you? Read on… WHO ARE WE? Insomniac produces some of the most innovative, immersive music festivals and events in the world. Enhanced by state-of-the-art lighting, pyrotechnics and sound design, large-scale art installations, theatrical performers and next generation special effects, our events captivate the senses and inspire a unique level of fan interaction. The quality of the Headliner experience is our top priority. Insomniac produces 10,000 concerts, club nights and festivals for seven million attendees annually across the globe. Since its inception, Insomniac's events have taken place in 13 countries across five continents. The company's premiere annual event, Electric Daisy Carnival Las Vegas, is the world’s largest dance music festival and attracts more than 525,000 fans over three days. The company was founded by Pasquale Rotella and has been based in Los Angeles since it was formed in 1993. THE ROLE Insomniac Events is seeking a Marketing Coordinator to join our Festival Marketing team. This role plays a key part in the planning, coordination, and execution of integrated marketing campaigns that support our portfolio of festivals and branded events. Working closely with cross-functional teams, artists, and external partners, the Marketing Coordinator helps bring campaigns to life while ensuring projects remain organized, on schedule, and aligned with overall marketing objectives. This position reports to the Director of Festivals and is based in our Calabasas, CA office, with regular travel to on-site event locations as needed. This is not a remote position. RESPONSIBILITIES Collaborate with the marketing team to develop and manage integrated marketing campaigns across assigned festivals and brands. Partner with the team to brainstorm content strategies and manage social media content calendars for assigned projects. Work closely with artist teams to coordinate and secure artist assets in support of marketing campaigns. Partner with Executive Producers, marketing leads, artists, managers, and internal stakeholders to align campaign strategies, communicate priorities, and ensure timely execution. Collaborate with in-house Design and New Media (video and motion) teams to develop creative campaign assets by submitting thorough creative briefs, coordinating production timelines, and securing necessary approvals. Create and manage design and media requests, ensuring creative assets are delivered accurately, on schedule, and aligned with campaign objectives. Assist in the execution of third-party marketing partnerships and promotional campaigns for assigned festivals and brands. Support the execution of on-site marketing initiatives, including media, social, influencer, and street team activations for assigned events. Ensure clear, timely, and accurate communication across cross-functional teams and external partners throughout the campaign lifecycle. Stay informed on emerging marketing trends, social platforms, and industry best practices, applying new ideas and sharing actionable insights to drive innovative, forward-thinking campaigns. Use a personal vehicle to travel to business engagements as needed and travel out of town for business when required. Attend company events as required, including domestic and international travel for full-time employees. Work evenings and weekends as needed to meet deadlines and perform effectively under tight timelines and high-pressure environments. QUALIFICATIONS Bachelor's degree in Marketing, Communications, Business, or a related field. 2+ years of experience in marketing, music, entertainment, or a related industry. Deep knowledge of electronic dance music, artists, genres, culture, and the Insomniac brand portfolio. Experience developing branded marketing copy while maintaining a consistent voice and tone. Strong organizational and project management skills with exceptional attention to detail. Proven ability to manage multiple priorities simultaneously, adapt quickly to changing deadlines, and thrive in a fast-paced environment. Excellent written and verbal communication skills with the ability to collaborate across multiple teams. Experience with marketing and project management tools such as Asana, Google Analytics, Adobe Photoshop, and basic HTML is preferred. Willingness to work evenings, weekends, or outside of regular business hours as needed to support live events and time-sensitive marketing initiatives. WORK ENVIRONMENT Must be able to tolerate loud noise levels & busy environments May work in drastic temperature climates on site at our events Must be willing to frequently work and travel to events during evening and weekend hours, as required, to meet deadlines and work events Applicants for employment in the U.S. must possess work authorization, which does not require sponsorship by Insomniac for a visa. EQUAL EMPLOYMENT OPPORTUNITY We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. Insomniac strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation. We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas. We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Insomniac will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Insomniac also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Insomniac will also provide reasonable religious accommodations on a case-by-case basis. HIRING PRACTICES The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job. Insomniac recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Insomniac may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms. Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the California Salary Transparency in Job Advertisements Law. It is estimated based on what a successful California applicant might be paid. It assumes that the successful candidate will be in California or perform the position from California. Similar positions located outside of California will not necessarily receive the same compensation. Insomniac takes into consideration a candidate’s education, training, and experience, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the California Law, a potential new employee’s salary history will not be used in compensation decisions. ---------- The expected compensation for this position is: $21.60 USD - $27.00 USD Hourly ** Pay is based on a number of factors including market location, qualifications, skills, and experience. Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.