Internship Marketing & Sales - Global Training Projects & Digital Learning (m/f/d)

WELCOME TO BASF Welcome to the global management consultancy of BASF! We focus on strategic projects that drive the effective transformation of our businesses. Our teams work on a broad range of topics such as sustainability, organizational development, efficiency projects, M&A, and profitable growth through all types of innovation. We put people first: We are proud of our strong team spirit, and we cherish diversity. Become part of a great international team where your hands-on approach and desire to leave an impact are truly valued. Together, let’s create new ideas and offer the best solutions to our customers. WHAT YOU CAN EXPECT Starting on either 1 or 16 February 2027 , you have the opportunity to join our Management Consulting department in Ludwigshafen for a minimum of three and ideally up to six months. As part of our global Marketing & Sales Academy, you support the development and delivery of impactful learning solutions for Marketing and Sales employees worldwide. You contribute to global training projects, digital learning formats and internal communication while gaining valuable insights into the work of BASF’s inhouse consulting organization. You support the planning, coordination and implementation of global Marketing and Sales training projects. As part of the Academy’s internal communication and community management activities, you actively contribute to engaging our internal audiences. By analyzing training data, you identify relevant insights and help translate them into recommendations for improving our learning offers. AI and GenAI tools support you in developing and enhancing learning concepts, content and feedback processes. You create professional management presentations as well as communication and marketing materials for different internal target groups. Your role also includes developing and revising digital media and learning formats, such as e-learnings, microlearnings and other interactive content. In addition, you support the creation and maintenance of SharePoint pages, intranet portals and other digital communication channels. You research current Marketing and Sales topics and help transform complex content into practical and engaging learning solutions. The position is based in Ludwigshafen and combines two to three on-site working days with a high proportion of virtual and independent project work. WHAT YOU OFFER enrollment in a Bachelor’s or Master’s degree program in Business Administration, Marketing and Sales, International Business or a comparable field of study ideally a mandatory internship as an integral part of your study program, availability for at least three to six months fluent written and spoken English skills; German language skills are a plus data analytic skills and an ability to structure complex information and translate it into clear, professional presentations and communication materials confidence in using common Microsoft 365 applications, especially PowerPoint and Excel plus experience with AI and GenAI tools practical skills or experience in digital media, digital learning, content creation and learning technologies a proactive, reliable and independent working style, particularly in a virtual working environment creativity, curiosity and motivation to contribute your own ideas WHAT WE OFFER Practical phase - actively apply theory in challenging and varied tasks/projects Teambuddy - contact person for all questions and regular feedback Networks - get to know different perspectives, ways of thinking and fields of work Internship compensation - a recognition of the commitment, more information you will find here Flexible working hours - depending on the location and area of work HOW TO REACH US Annika Höhn (Talent Acquisition), , Tel: +49 30 2005-58420 will be happy to answer your questions for this position. You can also reach our recruiting team here . First information about our application process can be found here . ABOUT US BASF SE, located in Ludwigshafen am Rhein, is the corporate headquarters of the BASF Group and part of the Rhine-Neckar Metropolitan Region. BASF stands for competence in chemistry since 1865 and is represented today in the world's major consumer markets, with a wide range of products. As the largest employer in the region, BASF SE offers multiple career opportunities for students, university graduates and professionals providing also training in over 30 professions. Leisure, sports, culture and a good infrastructure characterize the Rhine-Neckar Metropolitan Region, in which BASF is also involved with numerous activities. Learn more about BASF SE here . Diversity is our greatest strength! Become a part of our winning formula for success and develop the future with us - in a global team that embraces inclusion and equal opportunities irrespective of gender, age, origin, sexual orientation, disability or belief.