KOL Specialist Intern - Education

Job description

Our Company SEVEN Retail Group is a growing retail company operating across multiple business units, with a focus on building brands and creating meaningful experiences for our customers. Join our Lifestyle Unit and gain hands-on experience in influencer marketing while working closely with the Sparks Swim Marketing team. Your Day-to-Day Manage KOL campaigns end-to-end, from KOL listing, contacting, and negotiation to concepting, coordination, and content review , with an expected volume of approximately 10–13 KOLs per month . Research and identify relevant KOLs and influencers across Instagram, TikTok, YouTube, and other platforms, while building and maintaining strong KOL relationships. Develop campaign concepts, creative briefs, and content ideas to ensure collaborations are aligned with campaign objectives and brand guidelines. Coordinate the content creation process with KOLs, including reviewing drafts and providing feedback to ensure the final content meets the agreed brief. Track KOL campaign performance, maintain KOL databases, and support campaign scheduling, documentation, and reporting. Who We’re Looking For Undergraduate student or fresh graduate in Marketing, Communications, Public Relations, or a related field. Familiar with Instagram, TikTok, YouTube, and current social media and influencer trends. Strong written and verbal communication skills with the ability to build professional relationships. Proficient in Google Sheets or Microsoft Excel for data tracking and basic reporting. Organized and detail-oriented, with the ability to manage multiple tasks and campaign timelines. Proactive, creative, and eager to learn about influencer marketing, social media, and brand strategy.