Lead CRM Consultant

Job description

## Who Are Massive Rocket? Massive Rocket is a rapidly scaling Braze and Snowflake agency on a mission to transform how digital marketing, product, and engineering teams connect. In just five years, we've grown at speed and are now gearing up for our next big milestone: hitting $100M in revenue. We build human experiences at scale, powered by cutting-edge web, mobile, cloud, data, and AI technologies. If you're excited by innovation, love solving complex challenges, and want to help shape the future of digital experiences, you'll feel right at home here. Every role at Massive Rocket is entrepreneurial. The people who thrive here don't just focus on their own remit, they understand the goals of the teams around them and actively contribute to the success of their colleagues, customers, and partners. We're building a culture of ownership, collaboration, and growth, and we're looking for people who want to make a real impact. ## Who Are We Looking to Add to Our Team? As a Lead CRM Consultant at Massive Rocket, you'll act as a senior advisor, people manager, and technical expert on CRM projects, bridging the gap between strategy and execution. You'll focus on delivering high-impact CRM initiatives, mentoring and managing members of the CRM team, and supporting the CRM Team Lead with technical oversight and operational leadership across multiple projects. You'll also need to lead through influence and relationships, foster collaboration, and bring innovative ideas to the table so we can deliver bespoke CRM solutions aligned with client goals and long-term growth. ## What Will You Do? **Project Leadership** - Lead the execution of complex CRM projects, ensuring alignment with client objectives and adherence to timelines and budgets - Scope bespoke and complex CRM solutions that go beyond Braze, considering the client's entire tech stack, and oversee end-to-end implementation - Provide technical oversight on CRM implementations, migrations, and integrations, acting as the go-to expert for resolving challenges - Conduct comprehensive audits of client CRM systems, particularly Braze and associated tech stacks, to identify opportunities for optimisation and improvement **Pre-Sales and Client Engagement** - Support pre-sales activities by participating in client pitches and leading discussions on technical solutions and strategic approaches - Design and facilitate interactive client workshops to align on goals, requirements, and CRM strategies - Act as a trusted advisor during client engagements, providing insights and demonstrating the value of advanced CRM features and capabilities **Leadership Through Influence** - Build strong relationships with clients, peers, and cross-functional teams, creating an environment of trust and collaboration - Drive alignment across stakeholders, using influence rather than authority to motivate and guide teams toward shared goals - Act as a role model for team members, fostering a culture of open communication, mutual respect, and continuous learning **Mentorship, Line Management & Collaboration** - Take on line manager responsibilities: regular one-to-ones, clear objectives, and ongoing support for performance and professional development - Provide constructive feedback and make sure direct reports have the tools, training, and support they need to succeed - Mentor and guide CRM team members on complex projects, technical challenges, and client engagements - Act as a point of escalation for CRM team members, helping resolve issues before involving the CRM Team Lead - Work closely with Strategy, CRM Developers, Data & Engineering, and other teams to ensure seamless execution of CRM strategies **CRM Strategy Execution** - Translate CRM strategies defined by the CRM Team Lead into actionable roadmaps and deliverables for the team - Oversee the design and optimisation of customer journeys, ensuring campaigns are data-driven, personalised, and impactful - Maintain deep expertise in Braze, including advanced and newly released features, and apply them to elevate client outcomes - Collaborate with the team to generate innovative ideas and develop long-term CRM roadmaps tailored to client needs **Governance & Quality Assurance** - Uphold high-quality standards across all CRM deliverables, including QA, testing, and documentation - Contribute to best practices, templates, and frameworks that improve team efficiency **Data Insights & Optimisation** - Analyse campaign performance metrics and customer data to identify trends and opportunities for optimisation - Provide actionable insights to the CRM team and clients, driving continuous improvement ## What Makes You a Great Fit **Experience** - 6+ years of experience in CRM consulting, implementation, and optimisation, with a proven track record in platforms like Braze, Salesforce, or HubSpot - Experience leading CRM projects and working directly with clients to deliver measurable outcomes - Previous people management experience (line managing or mentoring Senior CRM Consultants or equivalent roles) preferred **Leadership & Mentorship** - Proven ability to lead through influence and relationships, fostering collaboration and alignment across diverse stakeholders - Strong people management skills, including performance reviews, setting development goals, and managing workloads effectively - Skilled in coaching and developing team members to reach their potential **Technical Expertise** - Advanced understanding of CRM platforms, particularly Braze, including advanced and newly released features - Expertise in scoping and implementing complex, bespoke CRM solutions that integrate with broader marketing tech stacks - Familiarity with marketing technology stacks and system integration - Ability to audit CRM systems and provide actionable recommendations to optimise performance and alignment with business goals **Pre-Sales & Workshop Skills** - Proven ability to participate in pre-sales activities, lead client pitches, and articulate technical and strategic solutions effectively - Experience leading interactive client workshops to align goals and collaboratively shape CRM strategies **Communication Skills** - Excellent written and verbal communication skills, with the ability to explain complex technical concepts to non-technical audiences - Strong client-facing skills, with experience building and maintaining client relationships **Organisational Skills** - Demonstrated ability to manage multiple projects at once, maintaining high standards of quality and meeting deadlines ## Why You'll Love Working Here - **Rocket-Fuelled Growth** - Big challenges, fast learning, and the chance to level up quicker than anywhere else - **A Culture That Actually Gives a Damn** - Supportive, positive, and built around people who want to see you win - **A Global Crew** - Collaborate with brilliant teammates across Europe, the US, and beyond - **Remote-First for Life** - Work from wherever you feel your best - **Real Career Momentum** - Clear progression, real ownership, and space to grow into your next chapter - **Moments That Matter** - Meetups, events, and team experiences that make the journey unforgettable ## A Few Things to Know Before We Get Started - **Bring Your Own Device** - We operate a BYOD policy, so you'll use your own kit for work - **Right to Work** - You'll need a valid work visa; we're not able to offer sponsorship at the moment - **ID Checks** - We may ask for proof of identity (passport, ID card, or a recent utility bill) - **References** - We may request two references, so have names, relationships, and contact details ready - **For Contractors** - Proof of incorporation and up-to-date insurance is required ## Before You Apply We receive a high volume of applications, and while we'd love to reply to everyone personally, it's not always possible. If you haven't heard from us within two weeks, it sadly means you haven't been successful this time. But don't let that stop you: we're growing fast, and new opportunities open up all the time.