Lead / Expert, DeFi Ecosystem Growth

Job description

## **Who We Are** At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: *We Before Me*, *Do the Right Thing*, and *Get Things Done*. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more. #### About the Team You will join our global Web3 Growth Team and support the **global growth and ecosystem development of DeFi-related and broader on-chain initiatives**. This is a global role working with Product, Business Development, Marketing, Engineering, and other teams across multiple countries and regions to develop product, user, and ecosystem opportunities. Responsibilities will be carried out in accordance with applicable laws, regulations, and company policies. 你将加入全球 Web3 Growth Team，负责支持 **DeFi** **及相关链上生态的全球增长与生态发展**。 这是一个全球性岗位，你将与不同国家和地区的 Product、Business Development、Marketing、Engineering 及其他团队合作，推动相关产品、用户及生态合作机会。 具体职责将根据全球业务需要，并按照适用的法律法规及公司政策开展。 ## **What You’ll Be Doing** - Define and drive global growth strategies for DeFi-related products and ecosystem initiatives. - Develop a deep understanding of Web3 users, products, and ecosystem trends and identify opportunities to support adoption and ecosystem development. - Partner with global Product, Engineering, Business Development, Marketing, and other teams to drive strategic product and ecosystem initiatives. - Build and maintain long-term relationships with relevant protocols, projects, technology teams, and ecosystem partners. - Provide industry and user insights to inform product positioning, user experience, go-to-market, and ecosystem strategies. - Support global ecosystem initiatives, partnership programs, and go-to-market projects. - Stay ahead of developments across DeFi and the broader Web3 industry and translate emerging trends into relevant growth opportunities. - Use data, user feedback, and market insights to evaluate and continuously improve growth strategies. - Independently lead high-impact global and cross-functional initiatives from strategy through execution. - 制定并推动 DeFi 相关产品及生态的全球增长策略。 - 深入理解 Web3 用户、产品和生态发展趋势，识别能够推动用户采用和生态发展的机会。 - 与全球 Product、Engineering、Business Development、Marketing 等团队合作，共同推动产品及生态项目。 - 建立并维护与相关协议、项目方、技术团队及生态合作伙伴的长期关系。 - 为产品定位、用户体验、市场进入及生态策略提供行业和用户洞察。 - 支持全球性的 ecosystem initiatives、partnership programs 及 go-to-market 项目。 - 持续关注 DeFi 和 Web3 行业变化，并将新的趋势和用户需求转化为增长机会。 - 结合数据、用户反馈及市场表现持续评估和优化增长策略。 - 独立负责重要的全球跨职能项目，并推动端到端执行。 ## **What We Look For In You** - 6+ years of experience across internet, FinTech, Crypto/Web3, or related industries. - Strong understanding of DeFi, Web3 products, and public blockchain ecosystems, supported by relevant industry experience. - Experience across Growth, Product Operations, Ecosystem, Business Development, or related functions. - Strong product mindset, with the ability to understand user needs and partner effectively with Product teams on growth opportunities. - Strong familiarity with the global Web3 ecosystem and the ability to build effective relationships with projects and industry partners. - Strong analytical and structured problem-solving capabilities. - Excellent cross-functional communication and stakeholder management skills. - Ability to independently drive complex initiatives in a fast-moving, cross-regional environment. - Fluent English with the ability to collaborate effectively with global teams and partners. - 6+ 年互联网、FinTech、Crypto/Web3 或相关行业经验。 - 对 DeFi、Web3 产品及公链生态有深入理解和实际行业经验。 - 有 Growth、Product Operations、Ecosystem、Business Development 或相关岗位经验。 - 具备较强的产品思维，能够理解用户需求并与产品团队共同解决增长问题。 - 熟悉全球 Web3 行业生态，并能够与项目方及行业合作伙伴建立有效合作。 - 具备较强的数据分析和结构化解决问题能力。 - 优秀的跨团队沟通和 stakeholder management 能力。 - 能够在高度动态、跨地区的环境中独立推进复杂项目。 - 英语流利，能够与全球团队和合作伙伴高效协作。 ### **Perks & Benefits** - Competitive total compensation package - L&D programs and Education subsidy for employees' growth and development - Various team building programs and company events - Wellness and meal allowances - Comprehensive healthcare schemes for employees and dependants - More that we love to tell you along the process! Disclaimer: *Please note that Hong Kong is a group-level service hub, and**OKX**does not carry on a business of operating a virtual asset trading platform in Hong Kong.* Notice: All official OKX vacancies are published on this website. While roles may appear on selected third-party platforms from time to time, information on other sites may be inaccurate or outdated. **If in doubt, please apply directly through our official careers website.** Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to OKX's [Candidate Privacy Notice](https://www.okx.com/en-eu/help/okx-candidate-privacy-notice).