Licensing Administrator

Fanatics Commerce is the global leader in licensed sports merchandise, operating a vertically integrated platform that designs, manufactures, and delivers officially licensed apparel, jerseys, headwear, and collectibles for major leagues, teams, and events worldwide. With more than 900 e-commerce sites and a global omnichannel presence across digital, in-venue, and retail, Fanatics Commerce reaches fans in over 180 countries and powers official fan experiences for many of the world's most iconic sports properties. At Fanatics, we bring our BOLD Leadership Principles to life every day - building championship teams, obsessing over fans, acting with entrepreneurial speed, and delivering with a determined and relentless mindset. ``` ROLE OVERVIEW Fanatics Licensing Management (FLM) is a standalone subsidiary of Fanatics, Inc. that serves clients ranging from college programs — including the University of Georgia, University of Kentucky, University of Miami, University of Notre Dame, University of Oregon, and the University of Wisconsin to professional properties such as the NFL Players Association, Major League Soccer, Hockey Canada, and MLB (Hard Goods), providing trademark licensing agency services and sublicensing rights management. The Licensing Administrator serves a supporting role across operations, client and contract management, and trademark enforcement, ensuring licensees meet their obligations while delivering a positive and productive partner experience. The Licensing Administrator delivers business and fan impact through BOLD leadership and execution excellence, leveraging data, automation, and AI-enabled insights. HOW WILL YOU DRIVE IMPACT Success is measured by the ability to deliver results through BOLD capabilities and measurable outcomes. Team & Leadership Impact (Build Championship Teams) • Partner with the Licensing Operations team to support prioritized projects including renewals, contract compliance, system updates, and policy change notifications, contributing to a collaborative and high-functioning licensing team. • Serve as a knowledgeable internal resource across FLM teams, coordinating with all internal stakeholders to maintain accurate records of contract compliance and requirements. • Contribute to daily business processes and make recommendations that improve collaboration and efficiency within FLM's licensing team. Fan & Customer Impact (Obsessed with Fans) • Create a positive and productive partner experience for both clients and existing and prospective licensees by understanding their respective businesses and anticipating their needs. • Serve as an accessible external resource for licensees, answering a wide range of questions and supporting them through the full lifecycle of their licensing relationship with FLM. • Organize, track, and coordinate inventory of product samples for licensee requests and applications, maintaining clear communication with licensees on receipt and any outstanding information needs. • Prepare and deliver education materials and training information to help licensees understand the benefits, requirements, and workings of the licensing system. Innovation & Problem Solving (Limitless Entrepreneurial Spirit) • Master FLM's proprietary licensee management database to conduct all business transactions between FLM, its clients, and licensees with accuracy and efficiency. • Review digital artwork submissions from select licensees for contract and trademark compliance as well as client brand standards through the established artwork review workflow process. • Identify opportunities to improve operational workflows and make recommendations to enhance the effectiveness of FLM's licensing operations. Ownership & Execution (Determined & Relentless Mindset) • Review and process royalty reports submitted by licensees, tracking and monitoring receipt of reports and addressing inaccurate submissions through written and verbal communication with licensees. • Work with new and existing licensees to ensure completion of all licensing requirements, including royalty reporting, contract execution, insurance submissions, labor code requirements, authorized manufacturer agreements, and digital artwork submissions. • Manage contract compliance tracking across the licensee portfolio, ensuring expirations, renewals, and outstanding requirements are surfaced and resolved in a timely manner. AI & DIGITAL CAPABILITY We are building a future-ready organization. This role is expected to: • Apply AI and technology to improve efficiency, quality, and outcomes • Use data and digital tools to inform decisions and enhance performance • Demonstrate curiosity and adaptability in adopting new technologies and ways of working • Contribute to a culture of innovation and continuous improvement CAPABILITIES & EXPERIENCE YOU BRING Required Qualifications: • Motivated self-starter with demonstrated ability to multitask and excel in a fast-paced, deadline-driven environment. • Exceptional attention to detail with a commitment to accuracy across contract compliance, royalty reporting, and licensee communications. • Proficiency in Microsoft Office Suite, with comfort navigating proprietary databases and licensing management systems. • Strong written and verbal communication skills, with the ability to address licensee inquiries professionally and proactively. • Ability to organize and prioritize competing responsibilities across multiple clients, licensees, and operational workstreams simultaneously. • Understanding of or demonstrated interest in intellectual property, trademark licensing, or the licensed consumer products industry preferred. Education: • Bachelor's degree required. WORK LOCATION Hybrid: The primary place of performance of this role is the Company's office located in Atlanta, GA, subject to the Company's current hybrid work policy. This role currently requires in-office presence 3 days per week. ``` *At Fanatics, we operate with a BOLD mindset - We Build Championship Teams, we’re Obsessed with Fans, we embrace a Limitless Entrepreneurial Spirit, and we approach every challenge with a Determined and Relentless Mindset. If you’re ready to contribute to a dynamic, fast-paced environment that thrives on collaboration and growth, we want you to be part of our team.* ***ABOUT US*** *Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.* ***ABOUT THE TEAM*** *Fanatics Commerce is a leading designer, manufacturer, and seller of licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods. It operates a vertically-integrated platform of digital and physical capabilities for leading sports leagues, teams, colleges, and associations globally – as well as its flagship site, [](http://www.fanatics.com).* *Fanatics Commerce has a broad range of online, sports venue, and vertical apparel partnerships worldwide, including comprehensive partnerships with leading leagues, teams, colleges, and sports organizations across the world—including the NFL, NBA, MLB, NHL, MLS, Formula 1, and Australian Football League (AFL); the Dallas Cowboys, Golden State Warriors, Paris Saint-Germain, Chelsea FC, and Tokyo Giants; the University of Notre Dame, University of Alabama, and University of Texas; the International Olympic Committee (IOC), England Rugby, and the Union of European Football Associations (UEFA).* *At Fanatics Commerce, we infuse our BOLD Leadership Principles in everything we do:* *· Build Championship Teams* *· Obsessed with Fans* *· Limitless Entrepreneurial Spirit* *· Determined and Relentless Mindset* *By submitting your application, you agree to our terms of service and acknowledge you have read our [Candidate Privacy Policy.](https://static1.squarespace.com/static/5ff494b9931735466ce28d5b/t/69de53bde2c02c25e9c38758/1776178110037/Candidate+Privacy+Policy+April+2026.pdf)*