Manager of Media Relations

Job description

Job: Manager of Media Relations Work Location: Midtown Organization: Comms, Marketing & PA Work Days: Monday-Friday Sponsorship Eligibility: [[custSponsored]] Classification: [[custFTEclassification]] Posting End Date: [[cust_PostingEndDate]] Position Summary Manages and executes media relations and crisis management functions for Weill Cornell Medicine; coordinates and stewards institutional Thought Leadership in Media Program for faculty. Job Responsibilities Devises strategic media relations plans to pitch story ideas to press; develop relationships with media outlets to drive coverage for assigned service lines. Writes media alerts, media advisories and other press materials; reviews external press releases. Creates media lists; pitches and coordinates interviews and shoots with reporters, film crews, photographers, and producers. Accompanies media to and from interviews and photo sessions to enforce policies. Guides media team responses to vet challenging requests when the Director and Assistant Director are unavailable; counsels team on media lists, shoots and pitching projects. Manages the Thought Leadership Program by engaging in brainstorms and creative meetings, overseeing media team staffing and assignments, managing external agencies and other stakeholders, and partnering with the project manager and team leads. Attends and participates in all course sessions for strategic oversight and continuity. Expands and leads the media team’s post-program presence for Thought Leadership with increased follow-up pitching interactions and engagement, tracking and evaluation, and results monitoring and reporting. Presents External Affairs capabilities at all programs in concert with the Assistant Director. Manages and creates results reports for leadership. Under guidance, drafts responses to reputational issues and emergency situations; supports crisis response strategy; captures strategy and positioning in presentations, action plans, briefings, and analyses for leadership. Manages development and internal coordination of crisis management materials, including drafting media responses and document review processes. Manages external agencies for media relations and crisis management, including coordinating pre- and post-meeting preparation and deliverables for campus-wide Issues Communications Task Force meetings. Education Bachelor's Degree in journalism, communications, public relations or related field Experience Minimum of 7 years related experience in a public relations agency, communications, media relations, academic or healthcare setting with team management experience. Experience in supporting media trainings, crisis communications, and media relations. Knowledge, Skills and Abilities Excellent writing and presentation (written and verbal) skills. Demonstrated strong communication and interpersonal skills; demonstrated ability to interact with multiple constituencies. Demonstrated ability to build relationships and partnerships with a variety of internal and external stakeholders. Proficiency with MuckRack, Cision, or a comparable media monitoring platform. Licenses and Certifications Working Conditions/Physical Demands Weill Cornell Medicine-Qatar was established in 2001 as a partnership between Cornell University and Qatar Foundation (QF). The first medical school in Qatar and a pioneer of coeducation at the university level, WCM-Q offers an integrated Six-Year Medical Program that incorporates pre-medical and medical studies and leads to the Cornell University M.D. degree. Teaching is by Cornell and Weill Cornell faculty, including physicians at Hamad Medical Corporation (HMC) who hold Weill Cornell appointments. Enrollment has grown rapidly from 25 first-year pre-medical students in the fall of 2002 to over 300 students from more than 30 countries today. WCM-Q is part of Weill Cornell Medicine in New York City, which was founded over 100 years ago, and shares the same mission: to provide the finest education possible for medical students to conduct research at the cutting edge of knowledge to improve healthcare both now and for future generations to provide the highest quality of care to the community WCM-Q’s home city is Doha, a thriving cosmopolitan metropolis with a culturally diverse population, a rapidly growing economy, and modern infrastructure. WCM-Q is a member of Qatar Foundation, a not-for-profit organization with multiple centers focused on education, research and innovation, and community development. WCM-Q is located within Education City, the flagship development of QF, which occupies more than 12 square kilometers and is home to some of the world’s leading educational institutions, including Hamad Bin Khalifa University, and overseas campuses of elite universities, such as VCUarts Qatar, Texas A&M University at Qatar, Northwestern Qatar, Georgetown University in Qatar, Carnegie Mellon University in Qatar, and HEC Paris in Qatar. Weill Cornell Medicine-Qatar is an Equal Employment Opportunity/Minorities/Females/Vet employer.