Marketing Coordinator

Job description

Marketing Coordinator – Digital Marketing & Analytics ON SITE 2 to 3 days per week Bluetree Practice Services – Reno, NV 89521 Job details Pay: $50,000.00 – $60,000.00 per year (DOE) Job Type: Full-time Shift and Schedule: Monday to Friday Location: Reno, NV (Hybrid / On-site) Benefits 401(k) with company match Health insurance (5 plan choices) Dental & Vision insurance Paid time off (PTO) & 6 Paid Holidays Employee Assistance Program (EAP) Employee discounts & Cell phone discount policy Life & Disability insurance Full Job Description About Us Founded in 2012, Bluetree Dental is a provider-owned group and dental management organization redefining collective ownership and patient care across pediatric dentistry, orthodontics, general dentistry, and oral surgery. Unlike traditional corporate models, Bluetree offers its providers true corporate-wide equity, boasting an industry-leading model where 45 out of 60 active providers are company owners. Operating across Nevada, California, Oregon, Washington, Utah, and Idaho, we protect clinical autonomy while providing robust administrative, digital marketing, and operational support. Built on the principle that marketing is education, we foster a collaborative culture rooted in clinical excellence, mentorship, and giving our patients and team members something to smile about. Role Overview We are hiring an entry-level Marketing Coordinator (0 to 2 years of experience) eager to launch their career in digital marketing, campaign optimization, and marketing analytics within the healthcare/dental industry. Working alongside experienced team members, you will assist with performance marketing, patient acquisition channels, and KPI reporting across multiple regional dental practices. This is an excellent opportunity for a growth-minded individual looking for mentorship and hands-on professional development. Key Responsibilities Digital Campaigns: Support the setup, monitoring, and day-to-day management of multi-channel digital marketing campaigns across Meta Business Suite, Google Ads, local SEO/SEM, and social media outreach. Data Analysis & KPI Reporting: Assist in tracking, measuring, and organizing performance metrics across web traffic, ad spend, and conversion rates to help build monthly reports for practice leaders. Healthcare & Dental Education: Help draft educational, patient-centric ad copy, website content, and social posts that align with HIPAA guidelines and practice brand standards. Local Practice Growth: Coordinate directly with practice teams to support custom local market promotions and elevate practice brand visibility. Process Support: Maintain structured marketing workflows, organize assets, and assist in testing new growth channels. Tech Stack & Desired Skills Analytics & Business Intelligence: Basic familiarity with Google Analytics 4 (GA4) and Excel/Google Sheets for data tracking. Paid Media Platforms: Foundational knowledge or exposure to Meta Business Suite (Facebook/Instagram Ads Manager) and Google Ads. SEO & Reputation Management: Exposure to Google Business Profile management and local SEO basics. Marketing Automation & Content: Familiarity with email tools (e.g., Mailchimp) or CMS platforms. Design & Copywriting (preferred, not required) : Basic experience creating graphics in Canva or Adobe Illustrator, and writing professional content in an established brand voice. Qualifications Experience: 0–2 years of experience or relevant internship experience in digital marketing, communications, or analytics. Healthcare or dental interest is a plus. Technical Aptitude: Strong willingness and ability to learn digital marketing software including Google Ads, Meta Business Suite, and GA4. Patient Focus: Driven by the needs of patients and communities, eager to support clinical teams and connect patients with the best dental care. Education: Bachelor’s degree in Marketing, Communications, PR, or Business preferred This is a safety-sensitive role and requires passing a drug screen. We follow CDC, OSHA, and ADA guidelines to ensure a safe environment. Bluetree Dental, an organization dedicated to changing lives and dentistry. With partners across multiple states, Bluetree focuses on pediatric dentistry, orthodontics, and general dentistry. Bluetree's Mission and Vision: Mission: To give people something to smile about, today, and tomorrow. Vision: Changing lives, changing dentistry. Core Values That Guide Us: Caring: Prioritize the needs of patients, team members, and practices. Creative: Foster innovation and explore better ways to enhance dental care. Credible: Build trust through experience, education, authenticity, and unwavering commitment. Commitment: Stay dedicated to our values, mission, and vision. Equal Opportunity Employer: We are an Equal Opportunity Employer, fostering a diverse and inclusive workplace. All applicants will be considered for employment without regard to race, religion, color, gender, sexual orientation, national origin, marital or veteran status, medical condition, disability, or any other status protected by law.