Marketing Coordinator

IT’S NOT GOING OUT OF OUR WAY; IT IS OUR WAY! At United Communications, we’ve been connecting Middle Tennessee communities for over 75 years. What began as a rural telephone service in 1947 has evolved into one of the region’s fastest, most reliable internet providers—recognized by Broadband Now for top speeds and customer satisfaction. We deliver fiber and fixed wireless solutions with a personal, local touch. In partnership with Middle Tennessee Electric, we’re expanding broadband access to underserved areas, making this an exciting time to join our growing team and build your career. WHY UNITED? Award-Winning Culture: 2023 & 2024 Best Places to Work Trusted Local Employer for over 75 Years: 4.7 Google Star Rating Commitment to Employee Well-Being & Satisfaction: Employee-Focused Benefit Offerings Top 100 Fiber-To-The-Home Leader 401k + Match, HSA, and more! SUMMARY The Marketing Coordinator supports the execution of multiple marketing initiatives based on the needs of the business. These may include tasks such as social media marketing, content and collateral creation, ad creation, event management & execution, newsletter & blog writing, product marketing messaging, graphic creation, and KPI reporting. This role develops engaging content, analyzes performance, and makes adjustments as necessary to drive more brand awareness, qualified leads, and customer growth. This role supports marketing efforts in existing and new service areas, and collaborates with other members of the marketing team, internal market success teams, cross-functional teams, and external partners to ensure consistent brand messaging. The ideal candidate is creative, adaptable, open to learning new marketing tactics, and able to manage multiple projects in a fast-paced environment. POSITION SCHEDULE AND ONSITE REQUIREMENTS This is a full-time, direct-hire position based out of our Franklin, TN office. The schedule is typically Monday through Friday, 8:00 AM to 5:00 PM, and the role is fully on-site. Occasional attendance at events outside of standard business hours, including evenings and weekends, will be required. ESSENTIAL DUTIES AND RESPONSIBILITIES Duties include the following, but other duties may be assigned as required. Support the planning, coordination, execution, and evaluation of marketing campaigns designed to increase brand awareness, generate qualified leads, and support customer growth. Plan and execute assigned marketing initiatives which will initially include social media marketing across all of United’s social media channels and community engagement/events across a 10-county area in Middle Tennessee. Write, edit, and proofread engaging marketing content for assigned scope such as social media, emails, advertisements, direct mail pieces, sales collateral, presentations, and other communications. Coordinate the development and production of marketing materials, working with internal team members, graphic designers, vendors, and other partners to ensure projects are accurate, on brand, and completed on time. Help maintain consistent brand messaging, tone, visual standards, and product information across marketing channels and materials. Track campaign activity and performance metrics, prepare routine reports, and help identify opportunities to improve marketing results. Make approved adjustments to campaign content, audiences, timing, or tactics based on performance data, customer feedback, and direction from Marketing leadership. Collaborate with other members of the Marketing team, Market Success teams, Sales, Product, Operations, Customer Experience, and other departments to support company priorities. Assist with the planning and execution of community events. Represent United Communications professionally at community events and in interactions with customers, prospects, vendors, and community partners. Some events may occur during evenings or weekends. Manage multiple assignments simultaneously, communicate project status, meet deadlines, and promptly raise questions or potential delays. Review marketing materials carefully for accuracy, grammar, branding, pricing, offer details, and required disclosures before distribution. Stay informed about United Communications’ products, service areas, target audiences, competitors, and evolving marketing practices. Learn and apply new marketing platforms, tools, processes, and tactics as the needs of the Marketing team and company evolve. Perform other duties and support special projects as assigned. WHAT YOU BRING Required Qualifications Bachelor’s degree in Marketing, Business, Journalism, or a related field; and/or equivalent professional experience required. At least 1–2 years of experience in marketing, sales, or customer service highly preferred. Creative thinker with a strong eye for design and aesthetics. Proficiency in Adobe Creative Cloud and/or Canva. Strong written and verbal communication skills. Ability and willingness to quickly learn new tools and platforms. Intermediate Excel and PowerPoint skills. Highly organized with strong time management skills and the ability to manage multiple projects and deadlines. Ability to work both independently and collaboratively in a team environment. Desired Qualifications Certification in Adobe Creative Cloud and/or 3+ years of professional experience using Adobe Creative Cloud. 3+ years of professional experience using Canva. Experience in the telecommunications or ISP industry. Experience working in a creative marketing agency. Experience managing third-party marketing vendors. Understanding of B2B and B2C marketing strategies. Our Commitment to Equal Opportunity United Communications is an Equal Opportunity Employer. We are committed to creating an inclusive environment for all employees and applicants. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation, and gender identity), national origin, age, disability, genetic information, veteran status, or any other protected status in accordance with applicable federal, state, and local laws. Want to learn more about who we are, explore our core values, and discover additional career opportunities? Visit us at and join us in building the future of connectivity.