Marketing Executive, Partnerships (Events)

Job description

# About us The Financial Times is one of the world’s leading news organisations, globally recognised for its authority, integrity and accuracy, with a mission to deliver quality information and services worldwide. At the FT, curiosity thrives and ambitious thinking is rewarded. Here, you’re given the chance to reach millions, create work that matters and deliver impartial journalism in a polarised world. In our warm, collaborative culture, you’ll connect with a diverse community of experts who support your growth, career aspirations and wellbeing. Your future at the FT will be filled with opportunities that challenge and inspire you. With no fixed path, you’ll discover new skills and forge a career that can take you anywhere. *Build a newsworthy career at the FT.* # Our commitment to diversity, equity and inclusion We believe in the power of unique perspectives and want all voices in our organisation to be heard, respected and valued. A supportive workplace is one where employees feel they can be themselves and operate to their full potential. We are committed to removing barriers for everyone, with a focus on addressing those faced by underrepresented groups. **The role** Are you an effective communicator with experience and passion for marketing and building, nurturing and maintaining relationships? Do you have passion and commitment for working in a fast-paced events environment? If the answer is yes, we have a role for you! We are on the lookout for an enthusiastic and self-motivated Marketing Executive to support the marketing team with the acquisition, management and campaign execution of supporting partners across a range of B2B and B2C events. This role will be a vital support to the marketing team with a key objective to increase event awareness, deliver new audiences via partnerships and drive event registrations as well as build long lasting relationships. **Key responsibilities** - Research and compile lists of prospect partners in line with events’ target audiences - Negotiate and secure target number of partnerships to deadlines ensuring mutually beneficial marketing terms that are in line with business and events’ objectives and strategy - Manage and nurture relationships to maximise outcomes of partnerships and increase reach via their channels - End-to-end campaign management from planning right through to execution, working closely with marketing teams to deliver collateral that effectively communicates the value proposition - Continually monitor partners’ marketing performance via Google Analytics and registration codes to determine effectiveness of partner campaigns - Attend project meetings to provide updates on partnership acquisition status, campaign activity and performance - Provide post-event reports with insights into registrations, revenue and leads achieved via partnerships and present results to the FT Live marketing team **Required skills and experience** - Ideally around 2 years of professional marketing / partnership / account management experience, ideally within the events background - Strong, confident communicator with experience of building, negotiating, nurturing and maintaining relationships across all levels of business (internal and external) - Excellent planning, organisational and time management skills with the ability to manage multiple projects, priorities and deadlines simultaneously - Collaborative team player who thrives in a fast-paced environment - Ability to work effectively under pressure, meet tight deadlines and maintain a positive attitude - Creative problem solver who can think outside the box and identify new partnership opportunities - Strong copywriting skills and an astute eye for detail - Results-driven with strong analytical skills, able to interpret campaign performance, produce post-event reports, and provide both qualitative and quantitative insights to inform future partnership activity - Proactive, self-motivated individual with a can-do attitude and a good sense of humour - Organised, professional and resilient **What’s in it for you? Our benefits** Our benefits vary by location but we are committed to providing best-in-class perks across all our offices. These include generous annual leave, medical cover, inclusive parental leave packages, subsidised gym memberships and opportunities to give back to the community. Full details of our benefits are available [here.](https://aboutus.ft.com/careers/benefits) We’ve embraced a 50% hybrid working model (averaging two to three days onsite) that fosters trust and remote adaptability while encouraging in-person camaraderie and peer learning. Additionally, we are open to accommodating specific flexible working pattern requests for all roles where feasible. **Accessibility** We are a disability confident employer and Valuable 500 signatory. Please let us know if you require any reasonable adjustments/personalisation as part of the application process or to enable you to attend an interview. If you would like to discuss your requirements or have any questions, email [talent@ft.com](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=talent@ft.com) and a member of our team will be happy to help. **Further information** At the FT, we embrace innovation and the use of technology and appreciate that individuals may leverage AI tools as part of their job application process. Whilst we are happy for you to use AI to assist with your application, it is essential that all information provided is authentic and accurately represents your skills, experience, and qualifications. Candidates should be aware that the use of AI throughout the application process may be monitored to ensure a fair and transparent hiring process for all. Please beware of fraudulent job postings and offers claiming to be from the Financial Times. All legitimate opportunities will direct you to apply through the official Financial Times careers site, and the FT will never ask for financial information, payments, or referrals to third parties during the hiring process. If you have any concerns about the legitimacy of a job posting or suspect any scam activity, please contact [talent@ft.com](mailto:talent@ft.com). Interested in the FT but don’t see the right role yet? Join our [Talent Community](https://aboutus.ft.com/careers/stay-connected) to receive exclusive updates, featured jobs, and insights into working at the FT.