Marketing Lead, UK (Contract)

Job description

## **About Taskrabbit:** Taskrabbit is a marketplace platform that conveniently connects people with Taskers to handle everyday home to-do’s, such as furniture assembly, handyman work, moving help, and much more. At Taskrabbit, we want to transform lives one task at a time. As a company we celebrate innovation, inclusion and hard work. Our culture is collaborative, pragmatic, and fast-paced. We’re looking for talented, entrepreneurially minded and data-driven people who also have a passion for helping people do what they love. Together with IKEA, we’re creating more opportunities for people to earn a consistent, meaningful income on their own terms by building lasting relationships with clients in communities around the world. Taskrabbit is a hybrid company with employees distributed across the US and EU and a Built In — Best Places to Work (2022, 2023, 2024, 2025) continually ranked across multiple national and regional categories. Join us at Taskrabbit, where your work will be meaningful, your ideas valued, and your potential unleashed! **This role operates on a hybrid schedule requiring two days of in-office collaboration per week in our London office (Soho). This is a mat leave coverage contract that we expect to go for 8 to 9 months in duration.** ## **About the Role** Join our team as a Marketing Lead and play a key role in driving Taskrabbit's growth across the UK market. This role combines ownership of the UK's go to market strategy with hands-on execution - from local activations and metro-level initiatives to partnerships. It's ideal for someone who thrives in fast-paced, cross-functional environments, is equally comfortable with data and with people, and is passionate about growing a two-sided marketplace. This role reports to the UK Senior Country Manager, working closely with central Marketing Channel Leads, Tasker Operations, Product and other global teams. The Marketing Lead executes on the country-level top-of-funnel commercial and marketing strategy - determining where to focus to hit revenue targets by building a locally relevant plan across marketing and partnerships channels, and driving independent go-to-market initiatives with a dedicated local budget. ## **What You'll Work On** - Own the UK's top-of-funnel marketing strategy across paid, owned, and earned channels - setting country-level priorities, translating growth targets into a locally relevant plan, and driving independent GTM initiatives with a dedicated local budget. - Partner with central Channel Leads (SEM, SEO, CRM, Social, PR, Partner Marketing) to adapt global strategy and assets for the UK market, providing timely local inputs so central teams can execute without delay - Conduct market analysis to understand local dynamics, competitive landscape, and tasker/client behaviour, translating insights into opportunities that sharpen commercial strategy and metro-level priorities - Partner with the UK Senior Country Manager to develop and execute local go to market initiatives that drive demand and client retention - Orchestrate large-scale metro activations and brand moments in collaboration with cross-functional teams - Support Tasker Operations with strategic development and execution of supply-side initiatives ## **Your Areas of Expertise** - 5+ years in marketing, strategy, operations, or marketplace roles - Analytical skill set; comfortable applying funnel optimisation, LTV/CAC metrics, and supply/demand modelling to real-world decisions. - Experience building and implementing repeatable go-to-market strategies, local activations, and brand moments. - Excellent communication and relationship-building skills; comfortable presenting to senior stakeholders and large groups, and managing external partners/agencies. - Comfortable working heavily with data and operating at pace in an entrepreneurial, fast-changing environment; startup or marketplace platform experience a plus. - Willingness to engage with tasker/supply-side operations (e.g. seasonal supply planning) in addition to demand-side marketing. - Comfortable working autonomously while coordinating across central and local, cross-functional teams (marketing, brand, PR, partnerships, Tasker Success). ## **Ideal (Nice to Have Skills)** - An understanding of the dynamics underlying a two-sided marketplace. - Experience working for a global brand ## **Compensation & Benefits:** At Taskrabbit, our approach to compensation is designed to be competitive, transparent, and equitable. Total compensation consists of base pay + bonus + benefits + perks. The base pay range for this position is **£5****9,000 - £85,000** This range is representative of base pay only, and does not include any other total cash compensation amounts, such as company bonus or benefits. Final offer amounts may vary from the amounts listed above and will be determined by factors including, but not limited to, relevant experience, qualifications, geography, and level. ## **You’ll love working here because:** - **Taskrabbit is a Hybrid Company.** We value flexibility and choice but also stay committed to regular in-person connection. - **The People.** You will be surrounded by some of the most talented, supportive, smart, and kind leaders and teams -- people you can be proud to work with! - **The Diverse Culture.** We believe that we make better decisions when our workforce reflects the diversity of the communities in which we operate. Women make up half of our leadership team and our diversity representation is above that of the tech industry average. - **The Perks.** Taskrabbit offers our employees with employer-paid health insurance and a 401k match with immediate vesting for our US based employees. We offer all of our global employees generous and flexible time off with 2 company-wide closure weeks, Taskrabbit product stipends, wellness + productivity + education stipends, IKEA discounts, reproductive health support, and more. **Benefits vary by country of employment.** ## **Taskrabbit’s commitment to Diversity and Inclusion:** An Active Commitment to Equity within our Company and Platform. We are an inclusive community where all who share our mission and values belong. Our diverse team represents the communities we serve, breaking down systemic barriers, and transforming lives- one action at a time. Taskrabbit is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, ancestry, citizenship, sex, gender, gender identity, sexual orientation, age, marital status, military/veteran status, or disability status. Taskrabbit is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Taskrabbit will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. **AI-Assisted Prescreening Notice [US Based Candidates Only]**: As part of our hiring process, we may use artificial intelligence tools to assist with the initial prescreening of applications and responses. This tool does not make hiring decisions — every application and response is reviewed by a member of our recruiting team to determine fit for the role. If you would prefer not to have your application processed using this tool, you may opt out by selecting 'opt out' in the application form or by emailing [talentacquisition@taskrabbit.com](mailto:careers@taskrabbit.com), and your application will be reviewed manually with no impact on your candidacy.