Marketing Manager

Job description

## **About us** Cracken is an applied AI lab built by ex–nation-state operators and AI researchers, delivering the world's first Uncensored Vibe Hacking platform that safely amplifies security teams and gives enterprises proven, auditable security resilience. ## The role We're looking for a Marketing Manager with a strong SMM & Content Creation focus to own our external voice and build credibility in a highly technical cybersecurity domain. This is a hands-on, high-impact role with real ownership over brand voice, visibility, and thought leadership. ## What you’ll do - Execute marketing strategy aligned with business goals - **Create technical content** — turning security research, product features, and engineering work into deep, credible material (technical blog posts, breakdowns, explainers) - Build and manage content and media plans across LinkedIn, X/Twitter, blog, and website - Build relationships with media, partners, and communities - Support conference presence, including announcements, live coverage, and post-event content - Identify trends, news hooks, and PR opportunities in cyber & AI - Collaborate directly with founders, product, sales, and design teams - Track performance, prepare monthly reports, and optimize based on metrics ## Must have - 3+ years of experience in Marketing, SMM, Content, or a related hybrid role - Experience in cybersecurity domain - **Demonstrated ability to write technical content** (e.g. technical blog posts, whitepapers, or deep-dive explainers) - Strong SMM track record with real cases of growing a targeted audience - Hands-on experience using AI tools for content and marketing workflows - Excellent English copywriting skills - Ability to translate complex technical topics into clear, credible messaging - Ability to organize lightweight marketing ops, including content calendar, contractors, and timelines - Proactive, ownership-driven mindset; comfortable operating in an early-stage startup ## Nice to have - Experience working with top-tier cybersecurity media (e.g. The Hacker News, Dark Reading, BleepingComputer, SecurityWeek, CyberScoop, Krebs on Security, etc.) ## **CHANNELS & TOOLS** Experience with: - LinkedIn, X/Twitter, company blog and website - Media/press outreach and pitching - AI-assisted content and marketing tools ## Why Cracken? - **Real-world impact:** Technology validated in nation-state operations and grounded in hands-on internal research - **Team with a mission:** Ukrainian-heavy international team of PhDs, professors, and top-tier industry veterans, driven by intrinsic motivation shaped by real-world adversity - **Adaptive roles:** We shape roles around exceptional talent — your ownership and drive will define your path - **Perfect timing:** Operating at the intersection of AI, cybersecurity, and autonomous systems, Cracken is uniquely positioned to win against sophisticated adversaries ## What we offer - Opportunity to build a global cybersecurity brand from an early stage - Direct collaboration with founders and cyber operators - High autonomy and real ownership - Fully remote & flexible work setup - Competitive compensation