Marketing Manager, Fashion, Home, and Interiors

Job description

**This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Marketing Manager, Fashion, Home, and Interiors based in United States.** The Marketing Manager will drive awareness, engagement, adoption, and growth across the Fashion, Home, and Interiors customer ecosystem. The role combines strategic marketing leadership with hands-on execution across established products and emerging digital solutions. You will develop go-to-market strategies, integrated campaigns, customer segmentation, positioning, and demand-generation programs. Working across Product, Sales, Creative, e-commerce, and regional teams, you will connect market insights with commercial opportunities. You will also bring industry trends, color intelligence, educational content, and consulting services to relevant audiences. The position offers a highly collaborative and global environment with exposure to evolving technologies, digital workflows, and AI-enabled design. Success will require a strong creative sensibility, commercial mindset, and ability to translate customer and market insights into measurable growth. ### Accountabilities: - Develop and execute go-to-market strategies for new and existing products, services, and solutions serving Fashion, Home, and Interiors markets, partnering closely with Product Management to align marketing activity with business objectives. - Own integrated marketing plans that strengthen established product portfolios while increasing awareness, adoption, and demand for emerging digital solutions, consulting services, workflow integrations, and other growth offerings. - Develop customer segmentation, positioning, messaging, and campaigns that clearly communicate product value and differentiation across both B2B and B2C audiences. - Partner with internal experts and content teams to bring relevant trend insights, publications, educational content, and consulting services to market through programs designed to build awareness, engagement, and qualified demand. - Translate customer needs, market trends, cultural shifts, competitive activity, and evolving industry workflows into relevant marketing strategies, campaigns, and growth opportunities. - Collaborate with Product, Sales, Creative, e-commerce, regional teams, and external partners to execute integrated campaigns, customer communications, sales enablement initiatives, and market-specific programs across global markets. - Identify opportunities to deepen engagement with priority customer segments, industry communities, and strategic partners, contributing to broader partnership initiatives and major brand programs. - Represent the organization at relevant industry events, customer meetings, trade shows, and activations to strengthen relationships, gather market intelligence, and increase visibility within the Fashion, Home, and Interiors ecosystem. - Establish and monitor marketing and portfolio KPIs, using customer insights and campaign performance data to improve effectiveness, demonstrate business impact, and support continued growth. - Manage multiple campaigns and projects simultaneously, balancing strategic priorities with hands-on execution, creative review, content development, and cross-functional coordination. ### Requirements - Bachelor’s degree in Marketing, Communications, Business, Fashion Merchandising, Design, Interior Design, Textile Design, or a related field, or equivalent professional experience. - 5–8+ years of B2B and/or B2C marketing experience, preferably within fashion, home furnishings, interiors, textiles, materials, design technology, creative software, digital product creation, or related industries. - Proven experience developing and executing integrated marketing strategies, go-to-market programs, and demand-generation campaigns across both established portfolios and new growth offerings. - Demonstrated ability to collaborate effectively with Product Management, Sales, Creative, e-commerce, regional teams, external partners, and other cross-functional stakeholders. - Strong understanding of the Fashion, Home, Interiors, textile, materials, design, or product-development ecosystem, including how trends, color, materials, technology, and cultural influences affect product development, sourcing, design decisions, and consumer behavior. - Strong copywriting, editing, storytelling, and verbal communication skills, with the ability to review marketing content, messaging, and creative assets and provide clear, constructive direction. - Familiarity with digital marketing platforms, CRM systems, e-commerce, email marketing, analytics, social media, and performance-measurement tools. - Strong strategic thinking combined with a hands-on approach to execution, supported by excellent project management, organization, prioritization, and multitasking abilities. - Commercial and data-informed growth mindset with the ability to connect customer insights, market intelligence, campaign performance, and business objectives. - Strong relationship-building and collaboration skills, with the confidence to work across functions and with external partners in a fast-paced environment. - Natural curiosity about emerging trends, technologies, digital workflows, AI-enabled design and product-development tools, and evolving customer needs. - Existing industry relationships across fashion, home furnishings, interiors, textiles, materials, product development, or design technology are a plus. - Familiarity with color standards, digital color workflows, color data solutions, or comparable color-management technologies is desirable. - Experience marketing SaaS, digital workflow, PLM, design technology, consulting, data, or other solution-based offerings in addition to physical products is advantageous. - Understanding of color management, trend forecasting, product-development workflows, sourcing, or design processes from inspiration through production is a plus. ### Benefits - Annual base salary of **$150,000–$160,000 USD**, with actual compensation determined by factors including education, qualifications, experience, skills, seniority, geographic location, performance, travel requirements, and business needs. - Eligibility for **bonus pay**. - Comprehensive medical, dental, and vision insurance for eligible employees. - **401(k)** retirement savings plan. - Paid time off. - Fully remote position within the United States. - Up to **25% travel** to support industry events, customer meetings, trade shows, activations, and other business needs. - Opportunities for professional growth, skill development, coaching, and continued learning within a global, innovation-focused environment. - Exposure to the intersection of color science, fashion, interiors, design, digital workflows, AI-enabled technologies, and emerging product-development solutions.