Marketing Manager, School of Medicine

Job description

Who is Saint Louis University? Founded in 1818, Saint Louis University is one of the nation’s oldest and most prestigious Catholic universities. SLU, which also has a campus in Madrid, Spain, is recognized for world-class academics, life-changing research, compassionate health care, and a strong commitment to faith and service. Position Summary The Marketing Manager for SLU School of Medicine serves as the lead Marketing and Communications partner for the School of Medicine. Acting as a trusted advisor, this role is responsible for translating School of Medicine mission and goals, including medical (MD) and graduate program education, community outreach, research, and other priorities of the School of Medicine, into strategic, multi-channel marketing and communications plans that align with University priorities and brand standards. The Marketing Manager coordinates with Marketing and Communications (MarCom) colleagues to deliver campaigns on time, on budget, and on goal, fostering collaboration and measurable impact across the University . The ideal candidate brings both a strategic mindset and hands-on execution skills : a strong marketing background, excellent listening and relationship-building abilities, and a track record of turning complex needs into clear, actionable plans and well-executed initiatives. They inspire trust, balance multiple priorities with ease, and thrive in a collaborative, mission-driven environment rooted in Jesuit values. Key Responsibilities Marketing Planning and Implementation Help lead the development of integrated, multi-channel marketing and communications strategies that drive enrollment, reputation, revenue, and student success. Collaborate with School of Medicine partners and MarCom experts to align marketing efforts and strategic communications, including social media, web content, print, and internal and external messaging. Translate strategies into actionable marketing initiatives; develop creative briefs and project roadmaps; manage task lists and timelines to guide content, design, and channel strategy. Execute marketing campaigns across paid media, web, and social channels, engaging cross-functional teams of subject matter experts, writers, designers, and vendor partners as needed, to deliver campaigns from conception through execution and evaluation. Monitor plan execution, timelines, and budgets, proactively addressing risks or barriers to success to ensure follow through. Oversee performance tracking, working closely with vendor partners when applicable. Use performance metrics and analytics to inform data-driven recommendations and continuous improvement. Uphold SLU’s brand strategy, visual identity, and editorial standards across all projects. Campus Partner Engagement Serve as the primary liaison for the School of Medicine, working with unit experts to regularly assess needs, gather insights, and identify priorities and objectives. Facilitate collaboration between campus partners and MarCom colleagues, ensuring transparency, alignment, and shared success. Identify and act on timely opportunities to advance University and campus-unit objectives. Interact with faculty, staff, and students to cultivate story ideas aligned with audience insights and strategic areas of expertise. Monitor relevant regional and national trends; develop a deep understanding of the health sciences sector and audiences; identify and develop newsworthy content and support the MarCom PR team on media placement opportunities and timely stories for amplification through owned channels. Collaborate closely with unit and admission partners throughout the prospective student journey to optimize marketing and communication channels at each phase. Provide strategic counsel to campus partners and University leadership, grounded in higher education marketing trends and data insights. Minimum Qualifications Bachelor’s degree in Marketing, Communications, Business, or related field. 5+ years of progressive experience in marketing, paid media strategy, and/or project management, ideally in an agency or in health care, medical education, higher education, or other complex organizations. Proven success leading integrated marketing and communications initiatives and cultivating strong relationships. Expertise in paid media tactics, platforms, tracking, automation, and emerging marketing technologies. Knowledge of channel strategy and content best practices across earned, owned and shared marketing channels. Exceptional interpersonal, organizational, and written/verbal communication skills. Ability to manage multiple priorities under tight deadlines while maintaining quality and attention to detail. Preferred Qualifications Marketing or advertising agency experience. Experience in higher education marketing, health sciences, or health care marketing. Familiarity with CRM platforms, project management tools (e.g., Asana, Monday, Trello, Wrike), and analytics dashboards. Knowledge of enrollment marketing, reputation-building, and stakeholder engagement. Why Join Us? At SLU, you’ll be part of a mission-driven university that’s shaping lives and communities around the globe. You’ll join a creative, collaborative team where your ideas matter, your expertise drives impact, and your work helps elevate one of the nation’s most distinctive Jesuit institutions. About Saint Louis University Founded in 1818, Saint Louis University is one of the nation’s oldest and most prestigious Catholic universities. SLU, which also has a campus in Madrid, Spain, is recognized for world-class academics, life-changing research, compassionate health care, and a strong commitment to faith and service. About the Division of Marketing and Communications The Division of Marketing and Communications serves as Saint Louis University’s core marketing, communications, brand, and digital strategy function. Our award-winning team of strategic and creative professionals advances the University’s mission by driving student recruitment and retention, supporting revenue generation and community engagement, amplifying research excellence, and building and protecting institutional reputation locally, nationally, and globally. We support institutional priorities through integrated strategies that include marketing, media relations, internal communications, digital content, and creative services. About the School of Medicine Saint Louis University School of Medicine , established in 1836, has a long tradition of excellence in teaching, research, and patient care. In addition to educating medical students, graduate students, and residents, the school is a leading center of research in infectious disease, liver disease, aging and brain disorders, immunology, and neuroscience. SLU’s medical school is located in St. Louis, Missouri, adjacent to SLU’s nursing and allied health schools and near SSM Health Saint Louis University Hospital and SSM Health Cardinal Glennon Hospital. Function Brand Management Scheduled Weekly Hours: 40 Saint Louis University is an equal opportunity/affirmative action employer. All qualified candidates will receive consideration for the position applied for without regard to race, color, religion, sex, age, national origin, disability, marital status, sexual orientation, military/veteran status, gender identity, or other non-merit factors. If accommodations are needed for completing the application and/or with the interviewing process, please contact Human Resources at 314-977-5847.