Marketing Rotational Program - 12 Months

Job description

## **Build something people love** Wealthsimple is Canada’s leading financial innovator. The company offers a full suite of simple, sophisticated financial products across managed investing, do-it-yourself trading, cryptocurrency, tax filing, spending and saving. Wealthsimple currently serves more than 4 million Canadians and holds over $155 billion in assets under administration. The company was founded in 2014 by a team of financial experts and technology entrepreneurs, and is headquartered in Toronto, Canada. We're proud of what we've built — and we're just getting started. Read our [Culture Manual](https://www.wealthsimple.com/en-ca/culture) and learn more about [how we work](https://www.wealthsimple.com/en-ca/careers). # **Rotational Programs @ Wealthsimple** **Location:** Toronto, Hybrid Our marketing teams are offering a 12 month Early Talent rotational program starting in January 2027. They’re designed for co-op students, non-co-op students, and recent graduates who are ready to ship impactful work. You'll join a high-performing team where you'll contribute to projects that are fundamentally changing how Canadians manage their money. We're committed to your growth, providing the mentorship and community you need to deepen your craft and leave better than you arrived. Our Early Talent program operates on a **hybrid** model where our early talent come into office on **Wednesdays and Thursdays.** We’ll also get together for key moments like team gatherings, early talent events, and other IRL moments that matter. **This posting covers two roles: Growth Marketing** and **Product and Client Marketing**. Please select your preference in the application form for the one that best fits your interests. ## # **Product and Client Marketing** ## About the team Wealthsimple's Product & Client Marketing team is outcome-obsessed. We start with the business problem and work backwards to the marketing tactics, never the other way around. We're the connective tissue between Product, Sales, and Marketing, and we take full ownership of cross-functional work so our products and content get the attention they deserve. The team is made up of product marketers, content strategists, and the people who own how clients hear from us in the app. We work across 4 teams: Product Marketing for Investing and Banking, Product Engagement, and Content Marketing. ## About the role This is a 12-month program, not a summer job. You'll join the Product & Client Marketing stream and spend the year in roughly 6 month rotations across two of our four teams: - **Investing product marketing.** Go-to-market for everything people invest in with us, from self-directed accounts to managed portfolios to private markets. Positioning, launch plans, and the client research behind both. - **Banking product marketing.** Go-to-market for the products people use every day: chequing, the Wealthsimple credit card, and lending. - **Product Engagement.** The in-app and email communications that take someone from "I signed up" to "I use this for everything." Who gets a message, what it says, and what happened after it went out. - **Content Marketing.** Our content strategy, including educational resources and organic growth channels like [Wealthsimple Learn](https://www.wealthsimple.com/en-ca/learn). We'll match you to your first rotation based on what you're already good at and what projects are ready to go when you start. We'll pick the second one together, partway through the year, based on where you're strongest and what you want to get better at. ## In this role, you'll have the opportunity to: - Own a real piece of a launch. A channel, a campaign flow, a set of assets, a section of a go-to-market plan. You'll run it day to day. Your manager reviews and QAs the work, but won't be telling you what to do next. - Write things (potentially millions of) clients actually read. Product copy, in-app messages, campaign emails, educational content. Drafted against a brief, edited hard, shipped. - Learn the products cold. By the end of a rotation you should be able to explain any product on your team in plain language, explain how it works underneath, and say why someone would pick us over the alternative. - Pull your own numbers. Get comfortable in our data and AI tools, report on how your work performed, and bring a recommendation for what to do next. Not just the chart. - Build a hard technical skill using our messaging platform, as well as HTML and CSS for email. These are skills you take with you: the tools we use are the tools most companies use. - Ideate & experiment on lifecycle and cross-sell strategies to drive product engagement and adoption within Wealthsimple’s product ecosystem. - Leave something behind. Every rotation should end with work that outlasts you, and a handover clear enough that the next person can run it. # **Growth Marketing** ## About the team Wealthsimple's Growth Marketing team owns how people find us, and what happens after they do. We buy and earn attention across the channels where Canadians actually spend their time, then build the communications that turn a new signup into someone who uses Wealthsimple for everything. The team is made up of performance marketers, influencer and partnerships leads, and lifecycle marketers who live in the data and the details. We work across 3 teams: Lifecycle Marketing, User Acquisition, and Influencer Marketing. ## About the role This is a 12-month program, not a summer job. You'll join the Growth Marketing stream and spend the year in 2 rotations of roughly 6 months each, across our 3 teams: - **Lifecycle Marketing.** The emails, push notifications, and in-app messages that reach millions of clients. This is the most technical work on the team: audience logic, testing, QA, and a lot of time inside our messaging platform. - **User Acquisition.** Paid performance marketing across channels like Meta and Snap. Building campaigns, watching them daily, and figuring out what to change when the numbers move. - **Influencer Marketing.** The creators and partners who introduce Wealthsimple to people who've never heard of us. Sourcing, briefing, and measuring whether any of it worked. We'll match you to your first rotation based on what you're already good at and what projects are ready to go when you start. We'll pick the second one together, partway through the year, based on where you're strongest and what you want to get better at. ## In this role, you'll have the opportunity to: - Own a channel or a flow. A set of paid campaigns, a creator partnership, a lifecycle flow that goes out every month. You'll run it day to day, monitor it, and decide what to try next. - Get into the weeds, on purpose. Audience targeting, suppression rules, conditional logic, QA before anything ships. The details are the job here, not the overhead around it. - Build a hard technical skill. Depending on where you start, that's our messaging platform, HTML and CSS for email, or the ad platforms. These are skills you take with you: the tools we use are the tools most companies use. - Write things (potentially millions of) clients actually read. Campaign emails, push copy, in-app messages, creator briefs. Drafted against a brief, edited hard, shipped. - Run your own tests and pull your own numbers. Get comfortable in our data and AI tools, design a test that will actually tell you something, and bring a recommendation for what to do next. - Leave something behind. Every rotation should end with work that outlasts you, and a handover clear enough that the next person can run it. ## ## What you'll bring - Interest in doing category-leading marketing, and the ambition to be genuinely good at the craft rather than just done with the task - Coachability. You seek out feedback, check that you understood it, and the next draft is visibly better - Curiosity about where marketing is going, and the ambition to suggest an idea nobody asked for - Scrappiness. You find another way in when the obvious one is blocked - Comfort working across a lot of stakeholders and competing asks, where the list of what matters most changes during the week - Real interest in personal or business finance, and a clear enough grasp of what Wealthsimple does that you could explain it to your least technical family member - A marketing internship behind you, or a project you owned end to end: a student association, a startup, team leadership, or something you built yourself Our best early talent has consistently been people who'd already done real things. We care much more about what you've actually shipped than where you shipped it. ## **The Interview Process** Applications close **Sep 18th at 11:59 PM EST**. **1. Application + Video Submission**: (*Aug 31 - Sep 18)* Apply and submit a short video response with a written transcript. **2. Hiring Manager Interview**: (*Sep 16 – Sep 30)* A 30 minute interview with a marketing leader, where you’ll get an introduction and overview of the internship, dive into your experience, and have the opportunity to ask questions about the program. **3. Project Review Interview**: (*Oct 1 - Oct 16)* A 1 hour interview with 2-3 leaders on our Marketing team. Bring a project you're proud of and walk through your role, decisions, trade-offs, and lessons learned. We'll also discuss your collaboration style and how you approach learning and growth. **4.** **Talent Acquisition Interview** (Oct 1-Oct 16) A 30 minute interview (live if you’re in Toronto!), where you can connect with our Talent Acquisition team, hear more about our culture and values, and have the chance to ask any questions. **5. Offers**: (*Week of Oct 19)* Offers extended! **Eligibility** - Enrolled in a post-secondary institution or a recent graduate - Current co-op, non-co-op students and new grads welcome - Legally authorized to work in Canada (Wealthsimple does not provide immigration or relocation support for early talent) ## **Why Wealthsimple?** 🌸 Top-tier health benefits and life insurance 📈 Long-term group savings with employer match, through Wealthsimple for Business 🌴 20 vacation days, 4 wellness days, and unlimited sick and mental health days per year ✈️ 90 days away: work outside Canada for up to 90 days per year 👥 Employee resource groups, including Rainbow (2SLGBTQ), Women of WS, and Black at WS 🌎 We are a hybrid team with over 1,500 employees across North America. The people are one of the best parts of working here: you'll collaborate with incredibly talented, curious, and driven teammates who are deeply committed to doing great work. ## **ICYMI** **Technology & Innovation at Wealthsimple:** We move quickly and build thoughtfully. That means we're always looking for better ways to work — whether that's new tools, AI, or rethinking how we approach a problem. We don't expect you to have all the answers, but we do expect curiosity and a willingness to evolve alongside the products we're building. **Inclusion Statement:** We're building products for a diverse world, and we need a diverse team to do it well. We strongly encourage applications from everyone, regardless of race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability status. **Accessibility Statement:** We're committed to an accessible hiring experience. If you need any accommodations throughout the interview process, please let us know — we'll work with you to make sure you have what you need. We also welcome any feedback on how we can better accommodate candidates with accessibility needs. **AI in Hiring:** We may use artificial intelligence (AI) tools to support parts of our hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our team but don't replace human judgment – all final hiring decisions are made by people. If you have questions about how your data is used, reach out to us.