About the BrandOur Client is a fast-growing, dermatologist-founded skincare brand built on clinical research, science-backed formulations, and long-term skin health. Their mission is to deliver effective, trustworthy products while educating consumers through evidence-based messaging and elevated brand experiences.The RoleOur client is seeking a Marketing Specialist to support the execution and optimization of marketing initiatives across digital channels. This role is ideal for a detail-oriented, data-informed marketer who can clearly communicate clinical benefits in a consumer-friendly way while driving growth, engagement, and brand consistency.The Marketing Specialist will collaborate cross-functionally with Ecommerce, Creative, and Product teams to bring campaigns to life, support product launches, and ensure marketing efforts are executed with precision.Key ResponsibilitiesCampaign & Channel ExecutionExecute and manage marketing campaigns across digital channels (email, paid social support, website, and content)Support product launches, promotions, and seasonal campaigns from planning through executionCoordinate timelines, assets, and deliverables across teams and partnersContent & Brand SupportAssist with the development and deployment of marketing content, including website updates, emails, social assets, and landing pagesEnsure all messaging aligns with brand voice and maintains clinical accuracySupport content updates that educate consumers on product benefits, ingredients, and routinesPerformance Tracking & OptimizationTrack and report on campaign performance using key KPIs (traffic, engagement, conversion, retention)Analyze data to identify insights and opportunities for optimizationSupport A/B testing and CRO initiatives in collaboration with the Ecommerce teamCross-Functional CollaborationWork closely with Ecommerce, Creative, Product, and Customer Support teamsCoordinate with external vendors, agencies, and contractors as neededHelp maintain organized workflows, documentation, and marketing calendarsQualifications2–4+ years of experience in marketing, ideally within skincare, beauty, or wellnessStrong organizational skills with attention to detailAbility to translate scientific or technical information into clear consumer messagingComfort working with data, analytics, and reporting toolsNice to HaveExperience with dermatologist-founded or clinically positioned brandsFamiliarity with email platforms (Klaviyo or similar), paid social workflows, or CMS toolsUnderstanding of compliance considerations in skincare or health-adjacent categoriesExperience supporting ecommerce or DTC brands
About the Brand
Our Client is a fast-growing, dermatologist-founded skincare brand built on clinical research, science-backed formulations, and long-term skin health. Their mission is to deliver effective, trustworthy products while educating consumers through evidence-based messaging and elevated brand experiences.
The Role
Our client is seeking a Marketing Specialist to support the execution and optimization of marketing initiatives across digital channels. This role is ideal for a detail-oriented, data-informed marketer who can clearly communicate clinical benefits in a consumer-friendly way while driving growth, engagement, and brand consistency.
The Marketing Specialist will collaborate cross-functionally with Ecommerce, Creative, and Product teams to bring campaigns to life, support product launches, and ensure marketing efforts are executed with precision.
Key Responsibilities
Campaign & Channel Execution
- Execute and manage marketing campaigns across digital channels (email, paid social support, website, and content)
- Support product launches, promotions, and seasonal campaigns from planning through execution
- Coordinate timelines, assets, and deliverables across teams and partners
Content & Brand Support
- Assist with the development and deployment of marketing content, including website updates, emails, social assets, and landing pages
- Ensure all messaging aligns with brand voice and maintains clinical accuracy
- Support content updates that educate consumers on product benefits, ingredients, and routines
Performance Tracking & Optimization
- Track and report on campaign performance using key KPIs (traffic, engagement, conversion, retention)
- Analyze data to identify insights and opportunities for optimization
- Support A/B testing and CRO initiatives in collaboration with the Ecommerce team
Cross-Functional Collaboration
- Work closely with Ecommerce, Creative, Product, and Customer Support teams
- Coordinate with external vendors, agencies, and contractors as needed
- Help maintain organized workflows, documentation, and marketing calendars
Qualifications
- 2–4+ years of experience in marketing, ideally within skincare, beauty, or wellness
- Strong organizational skills with attention to detail
- Ability to translate scientific or technical information into clear consumer messaging
- Comfort working with data, analytics, and reporting tools
Nice to Have
- Experience with dermatologist-founded or clinically positioned brands
- Familiarity with email platforms (Klaviyo or similar), paid social workflows, or CMS tools
- Understanding of compliance considerations in skincare or health-adjacent categories
- Experience supporting ecommerce or DTC brands
