The ChallengeOur clients are scaling and need someone who can execute fast while thinking strategically. We need a hands-on strategist who can jump from writing email copy to analyzing campaign performance to building influencer briefs - all in the same day. This isn't a PowerPoint job. It's for someone who wants to build campaigns that drive real growth for healthcare and wellness brands. Without this role, our senior team stays stuck in execution instead of strategy, and our clients' marketing becomes disconnected across channels.What You'll OwnCampaign execution across email, social, and influencer channelsContent calendar management that keeps multiple brands on trackEmail campaigns from copy to design to deploymentSocial content creation and community managementInfluencer briefs, outreach, and partnership proposalsPerformance reporting that tells the story behind the numbersDay-to-day problem solving that keeps accounts movingHow You'll Know You're WinningYour campaigns are driving measurable growth for clientsSenior strategists trust you to handle client work independentlyYou're managing multiple brand calendars without missing beatsEmail campaigns you build hit 30%+ open rates consistentlyClients mention you positively in feedback callsYou've freed up senior team to focus on strategy vs firefightingDay-to-Day ImpactReal week snapshot:Monday: Build three email campaigns for different brands in KlaviyoTuesday: Pull social performance data and create weekly reportsWednesday: Write influencer briefs and partnership proposalsThursday: Join client calls to present content calendarsFriday: Design social assets in Canva and schedule posts90% execution, 10% strategy. You're the person who makes ideas happen.RequirementsYour BackgroundYou've built and deployed real email campaigns that drove revenueYou've managed content calendars across multiple channelsYou've worked with influencers and understand the creator economyYou can write copy, design basic assets, and analyze performance dataYou're comfortable with marketing platforms (Klaviyo, Shopify, GA4, Meta Ads Manager)You've presented to clients and can explain performance in business termsYou understand that profitable growth beats vanity metrics every timeOur Operating StyleWe're ex-founders who built and sold our own companies, so we operate differently. No bureaucracy, no hand-holding, no "that's not my job" attitudes. You'll work directly with Strategy and Account Directors, getting exposed to how we think about growth holistically. We focus on healthcare and wellness brands, which means compliance matters but also that we're marketing products that actually help people. Small team, high standards, real impact on client growth.BenefitsThe Role & Growth PathTitle: Marketing Strategist Band: $65-80K Department: Strategy & Analytics Reports to: Strategy Director / Account Director Growth path: In 12-18 months, success here leads to Senior Strategist ($80-100K) Benefits: Health, dental, vision, and 401K match Setup: MacBook Pro, noise-cancelling headphones, and the best kit to do your best work Location: In-office, NYC Garment District Start: ASAP
The Challenge
Our clients are scaling and need someone who can execute fast while thinking strategically. We need a hands-on strategist who can jump from writing email copy to analyzing campaign performance to building influencer briefs - all in the same day. This isn't a PowerPoint job. It's for someone who wants to build campaigns that drive real growth for healthcare and wellness brands. Without this role, our senior team stays stuck in execution instead of strategy, and our clients' marketing becomes disconnected across channels.
What You'll Own
- Campaign execution across email, social, and influencer channels
- Content calendar management that keeps multiple brands on track
- Email campaigns from copy to design to deployment
- Social content creation and community management
- Influencer briefs, outreach, and partnership proposals
- Performance reporting that tells the story behind the numbers
- Day-to-day problem solving that keeps accounts moving
How You'll Know You're Winning
- Your campaigns are driving measurable growth for clients
- Senior strategists trust you to handle client work independently
- You're managing multiple brand calendars without missing beats
- Email campaigns you build hit 30%+ open rates consistently
- Clients mention you positively in feedback calls
- You've freed up senior team to focus on strategy vs firefighting
Day-to-Day Impact
Real week snapshot:
- Monday: Build three email campaigns for different brands in Klaviyo
- Tuesday: Pull social performance data and create weekly reports
- Wednesday: Write influencer briefs and partnership proposals
- Thursday: Join client calls to present content calendars
- Friday: Design social assets in Canva and schedule posts
90% execution, 10% strategy. You're the person who makes ideas happen.
Requirements
Your Background
- You've built and deployed real email campaigns that drove revenue
- You've managed content calendars across multiple channels
- You've worked with influencers and understand the creator economy
- You can write copy, design basic assets, and analyze performance data
- You're comfortable with marketing platforms (Klaviyo, Shopify, GA4, Meta Ads Manager)
- You've presented to clients and can explain performance in business terms
- You understand that profitable growth beats vanity metrics every time
Our Operating Style
We're ex-founders who built and sold our own companies, so we operate differently. No bureaucracy, no hand-holding, no "that's not my job" attitudes. You'll work directly with Strategy and Account Directors, getting exposed to how we think about growth holistically. We focus on healthcare and wellness brands, which means compliance matters but also that we're marketing products that actually help people. Small team, high standards, real impact on client growth.
Benefits
The Role & Growth Path
Title: Marketing Strategist
Band: $65-80K
Department: Strategy & Analytics
Reports to: Strategy Director / Account Director
Growth path: In 12-18 months, success here leads to Senior Strategist ($80-100K)
Benefits: Health, dental, vision, and 401K match
Setup: MacBook Pro, noise-cancelling headphones, and the best kit to do your best work
Location: In-office, NYC Garment District
Start: ASAP
