The Visual Content Strategist is a customer-focused storyteller who owns the video and photography pipeline — planning, capturing, editing, and delivering professional visual content that shows who Geoprobe® is, what we build, and why it matters. Working alongside marketing teammates also skilled in digital photography and videography, you'll scout locations, coordinate shoots, and produce polished videos and photos on deadline while also contributing written content for use across marketing media. One day you're in the field photographing a machine in action; the next you're filming a service tutorial or interviewing an employee for a recruitment video. Success comes from collaborating across teams, uncovering stories that help customers succeed, and consistently delivering quality visual content that strengthens brand presence and deepens customer connections. Interested in applying? Save time, apply directly at geoprobe.com/join-our-team Responsibilities Own the video and photography pipeline — scout locations, plan and coordinate shoots across teams — managing projects from concept through delivery Capture and edit professional photos and videos of machines, tools, people, and events Produce videos that tell stories, showcase product benefits, or explain processes Draft video scripts, including voiceover and onscreen text Write clear, engaging content for case studies, email/social campaigns, and web pages Proof work for accuracy and brand consistency before review Build understanding of company culture, products, and customer needs Develop relationships across departments to find storytelling opportunities You might be a good fit if you... Thrive behind the camera and feel confident working around heavy equipment Take ownership of projects from initial concept through final delivery, driven to get projects across the finish line Communicate effectively with people across departments to coordinate shoots and draw out stories Enjoy a variety of visual and written communication projects Manage multiple projects while adapting to changing priorities Have a sharp eye for detail and a commitment to producing high-quality visual content RequirementsBachelor's degree in marketing, communications, journalism, photography/videography, or related field — or equivalent experience 3+ years of professional video/photo production experience (portfolio required) Advanced photography and videography skills — capture and editing Proficiency in Adobe Premiere and Photoshop Strong writing, editing, organizational, and time-management skills Strong communication skills and ability to coordinate across teams Mechanical aptitude and comfort around heavy equipment Certified drone pilot or willingness to obtain certification Bonus Familiarity with Lightroom and After Effects Experience with short-form animation and/or SolidWorks modeling Video promotion experience on YouTube or other social platforms Understanding of appropriate use of AI applications in marketing Benefits401(k)Health InsuranceDental Insurance Vision Insurance Paid time offProfit SharingGeoprobe Systems® is an Equal Opportunity Employer.
The Visual Content Strategist is a customer-focused storyteller who owns the video and photography pipeline — planning, capturing, editing, and delivering professional visual content that shows who Geoprobe® is, what we build, and why it matters. Working alongside marketing teammates also skilled in digital photography and videography, you'll scout locations, coordinate shoots, and produce polished videos and photos on deadline while also contributing written content for use across marketing media. One day you're in the field photographing a machine in action; the next you're filming a service tutorial or interviewing an employee for a recruitment video. Success comes from collaborating across teams, uncovering stories that help customers succeed, and consistently delivering quality visual content that strengthens brand presence and deepens customer connections.
Interested in applying? Save time, apply directly at geoprobe.com/join-our-team
Responsibilities
- Own the video and photography pipeline — scout locations, plan and coordinate shoots across teams — managing projects from concept through delivery
- Capture and edit professional photos and videos of machines, tools, people, and events
- Produce videos that tell stories, showcase product benefits, or explain processes
- Draft video scripts, including voiceover and onscreen text
- Write clear, engaging content for case studies, email/social campaigns, and web pages
- Proof work for accuracy and brand consistency before review
- Build understanding of company culture, products, and customer needs
- Develop relationships across departments to find storytelling opportunities
You might be a good fit if you...
- Thrive behind the camera and feel confident working around heavy equipment
- Take ownership of projects from initial concept through final delivery, driven to get projects across the finish line
- Communicate effectively with people across departments to coordinate shoots and draw out stories
- Enjoy a variety of visual and written communication projects
- Manage multiple projects while adapting to changing priorities
- Have a sharp eye for detail and a commitment to producing high-quality visual content
Requirements
- Bachelor's degree in marketing, communications, journalism, photography/videography, or related field — or equivalent experience
- 3+ years of professional video/photo production experience (portfolio required)
- Advanced photography and videography skills — capture and editing
- Proficiency in Adobe Premiere and Photoshop
- Strong writing, editing, organizational, and time-management skills
- Strong communication skills and ability to coordinate across teams
- Mechanical aptitude and comfort around heavy equipment
- Certified drone pilot or willingness to obtain certification
Bonus
- Familiarity with Lightroom and After Effects
- Experience with short-form animation and/or SolidWorks modeling
- Video promotion experience on YouTube or other social platforms
- Understanding of appropriate use of AI applications in marketing
Benefits
- 401(k)
- Health Insurance
- Dental Insurance
- Vision Insurance
- Paid time off
- Profit Sharing
Geoprobe Systems® is an Equal Opportunity Employer.
If you like to build things and have an innate drive to excel, a strong desire to learn, and work well with others, Geoprobe Systems® might be a good fit for you. Members of Team Geoprobe® share how they appreciate being able to:
Enjoy challenging work that varies day-to-day alongside committed teammates.
Develop skills in a flexible environment where you're valued.
Unleash potential in a big-time shop with a small-town atmosphere.
Geoprobe Systems® is the world leader in subsurface drilling innovations - simply put, we build cool things. Taking designs developed by our engineers, we manufacture the majority of our equipment. From fabricating components, painting parts, and assembling the final product, we go from metal to machine and tooling. We invest in quality equipment, the best people and the best processes to produce reliable products in a quick and efficient manner.Our machines and technologies are used around the globe to:
Investigate environmental sites with minimal soil disruption, identifying contamination pathways for remediation efforts
Sample soil geologies to assess potential for safe building and roadway construction
Evaluate soil composition for extraction of high-grade minerals for manufacturing
Restore or construct residential or agricultural water sources
Retrofit or build energy efficient geothermal loops for residential or commercial use
Dewater sites for efficient extraction of construction materials such as clay
Install cathodic protection systems to minimize corrosion around infrastructure
If you like to build things and have an innate drive to excel, a strong desire to learn, and work well with others, Geoprobe Systems® might be a good fit for you. Members of Team Geoprobe® share how they appreciate being able to:
- Enjoy challenging work that varies day-to-day alongside committed teammates.
- Develop skills in a flexible environment where you're valued.
- Unleash potential in a big-time shop with a small-town atmosphere.
Geoprobe Systems® is the world leader in subsurface drilling innovations - simply put, we build cool things. Taking designs developed by our engineers, we manufacture the majority of our equipment. From fabricating components, painting parts, and assembling the final product, we go from metal to machine and tooling. We invest in quality equipment, the best people and the best processes to produce reliable products in a quick and efficient manner.
Our machines and technologies are used around the globe to:
- Investigate environmental sites with minimal soil disruption, identifying contamination pathways for remediation efforts
- Sample soil geologies to assess potential for safe building and roadway construction
- Evaluate soil composition for extraction of high-grade minerals for manufacturing
- Restore or construct residential or agricultural water sources
- Retrofit or build energy efficient geothermal loops for residential or commercial use
- Dewater sites for efficient extraction of construction materials such as clay
- Install cathodic protection systems to minimize corrosion around infrastructure
