Media and Marketing Reporting Analyst

Job description

About the role This role sits within a centralized analytics team and works closely with the Director and Associate Director of Analytics. You’ll act as a key stakeholder in shaping measurement approaches, while leading client communication and ensuring tracking and reporting are accurate, consistent, and actionable. What you'll do Client Leadership & Measurement Strategy Serve as the primary analytics contact for assigned clients Participate in client calls to present performance, explain data, and provide actionable recommendations Support the development of measurement frameworks, especially for ecommerce clients Translate business goals into clear tracking and reporting approaches Tracking Oversight & Execution Oversee implementation of tracking across Google Ads, Meta, and Microsoft Ads Guide GTM (web + server-side) structure and GA4 event design Support advanced implementations including Meta CAPI and Enhanced Conversions Step in hands-on when necessary, but primarily ensure quality and consistency Reporting & Data Integrity Ensure accuracy and consistency across reporting outputs (primarily Looker Studio) Identify and resolve tracking gaps that impact data quality Improve trust in data by proactively catching and fixing issues Cross-Team Collaboration Work closely with media teams to align tracking with campaign strategy Act as a bridge between analytics and media for troubleshooting and QA Support internal standardization of tracking and reporting practices What You Bring Must-Haves 5–8+ years in digital analytics, preferably in an agency environment Strong ecommerce tracking experience Expertise in GTM (web + server-side), GA4, and platform conversion tracking Experience with Meta CAPI and Enhanced Conversions Client-facing experience Nice-to-Haves Proficiency in Looker Studio Familiarity with BigQuery or SQL Experience with enterprise or international clients Why Join Us You'll work alongside talented people who are passionate about solving problems, helping clients grow, and delivering meaningful results. We're a collaborative, fast-moving team where curiosity is encouraged, ideas are welcomed, and great work is recognized. We believe the best work happens when people are trusted to take ownership, supported in their growth, and empowered to bring their unique perspectives to the table. Whether you're just getting started or bringing years of experience, you'll have the opportunity to make an impact while continuing to learn and grow. Benefits & Compensation We believe great people deserve great support. Our company offers competitive compensation and a comprehensive benefits package designed to support your health, well-being, and career growth, including: Competitive compensation Flexible work environment Medical, dental, and vision insurance Unlimited paid time off 401(k) with company match Company-paid life and disability insurance Paid parental leave A collaborative culture with autonomy and ownership Employee wellness programs and additional perks Additional Information No agencies, please. We are proud to be an Equal Opportunity Employer. We are committed to creating an inclusive workplace where everyone feels respected, valued, and empowered to succeed. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other characteristic protected by applicable law. Please note that this job description is intended to describe the general nature and level of work being performed. It is not intended to be a comprehensive list of all responsibilities, duties, or qualifications, which may change based on business needs. At this time, we are unable to sponsor or transfer employment visas for this position. About Us We are a modern marketing collective built for scale, efficiency, and impact. As the parent company, Agital supports three specialized agencies: Go Fish Digital, REQ, and WDG, with shared infrastructure, advanced technology, and deeply experienced people, allowing each brand to do its best work. Go Fish Digital is an engineering-forward performance marketing agency specializing in SEO, Generative Engine Optimization (GEO), its Barracuda AI platform, social commerce, and conversion-focused creative. WDG designs and builds complex enterprise web experiences for associations, nonprofits, foundations, universities, and other mission-driven organizations. REQ is a digital marketing and communications agency specializing in brand, reputation, and advocacy for global organizations across technology, healthcare, finance, hospitality, and real estate. Together, we operate as one collaborative ecosystem, combining deep expertise, AI-powered capabilities, and a culture of curiosity to help ambitious brands grow while creating meaningful opportunities for our people.