Media Buyer (DTC)

Job description

### About the Role You'll join a rapidly growing media buying team at a performance-focused advertising agency, owning paid social campaigns for direct-to-consumer brands. Managing six to seven figures in monthly ad spend, you'll be accountable for driving profitable, measurable growth for premium clients across Meta, TikTok, and beyond. ### What You'll Do - Launch, manage, and scale paid social campaigns across Meta, TikTok, and other performance channels. - Hit ROAS targets, lower CPAs, and drive month-over-month profitable growth across your client portfolio. - Build and execute systematic testing roadmaps covering creative angles, audiences, placements, and offers. - Analyze performance data daily and act on insights through budget shifts, creative swaps, and bid adjustments. - Manage campaign budgets ranging from $50K to $500K+ per month per client. - Collaborate with creative teams to share feedback on what is working and what to test next. - Present clear performance updates and strategic recommendations to clients. - Stay current on platform changes, algorithm updates, and paid social industry trends. ### What We're Looking For - 2 to 4 years of hands-on paid social media buying experience, with agency background strongly preferred. - Proven track record managing $500K+ in monthly ad spend and hitting aggressive performance targets. - Deep expertise in Meta Ads Manager and TikTok Ads Manager. - Experience working with DTC or eCommerce clients on performance-driven campaigns. - Strong command of ROAS, CAC, LTV, and other metrics that drive business results. - Ability to manage multiple client accounts simultaneously while staying organized and detail-oriented. - Comfortable giving creative feedback and collaborating with designers, editors, and strategists. - Self-motivated with a proactive, test-and-learn approach to optimization. - Bonus: experience with Google Ads, YouTube, Snapchat, UGC, influencer campaigns, or performance creative testing frameworks. ### Compensation & Benefits Salary range: **$90,000 to $135,000 USD annually**, plus performance-tied equity. Clear growth path into Senior Media Buyer or Media Lead as the team scales. Visa sponsorship is not available. ### Location On-site in the **United States**. Remote work is not offered for this role.