About TMGMTMGM is a leading global financial services provider, specializing in Contracts for Difference (CFD) trading and offering innovative trading solutions across various asset classes, including equities, forex, and commodities. We are committed to delivering exceptional client experiences and driving business growth through professional expertise and cutting-edge technology.About the RoleThis role is responsible for developing and managing end-to-end media strategies to generate quality leads, drive registrations, and increase active user engagement. The role involves optimizing campaigns daily to meet key KPIs (CPL, CVR, CPC, CPA) and ensuring strong ROAS.Works closely with cross-functional teams to define target audiences, enhance campaign performance, and identify new MarTech tools for better insights. Continuously analyzes data, tests new approaches, and improves user conversion and overall digital journey.Key responsibilitiesDevise and manage end-to-end Media plan & strategy to raise quality leads, drive registrants and drive continuous usage as active usersBidding & Optimizing media campaigns to drive conversion on a daily basis to closely monitor ROAS (i.e. CPL, CVR, CPC, CPA) to achieve each business goalMeasure & Report media performance against KPIs & recommendations to relate parties as a weekly basis to enhance campaign communication & creative materials effectivenessBe an audience master who works with Data Analysis, Business Development, Marketing campaigns, and Marketing Communication to define the potential customer segments among several ads platforms and owned media channels to maximize the conversion rate efficacyMonitor digital customer behavior and Identify new MarTech tools to gather online marketing insight, performance analytic thought in the digital landscape, and mobile-app marketingIdentify initiatives & techniques for improving KPI performance and operation process including A/B Testing, Multivariate testing, customer attribution model, and retargeting multi-touch journey to enforce the best practicesTrack and analyze site traffic flow/ performance indicators, provide regular internal reports, and identify improvement areas such as reducing the drop-off rate, in-active cause, and improving customer experience for quick conversion of each customer journeyRequirementsBachelor’s degree in a related field. 2–5 years of experience in performance marketing, ads optimization, media buying, or digital marketing. Hands-on experience with performance media channels such as Facebook Ads, Google Ads, SEM, SEO, LINE Ads, TikTok Ads, Twitter Ads, Native Ads, Audience Ad Network, and other biddable or non-biddable platforms. Experience in the finance industry is an added advantage. Strong command of English, both written and spoken.BenefitsGrowth Opportunities - We value your growth as much as we do ours, so we include educational and career growth opportunities at every level.People-First Values -We believe building a great company happens by hiring great people. Our employees' job satisfaction always comes first.Shared Success - We offer revenue share opportunities for the right people, allowing our employees to share in company success.Worldwide Team - Our worldwide team means you'll work with others from all over the globe and gain international experience.
About TMGM
TMGM is a leading global financial services provider, specializing in Contracts for Difference (CFD) trading and offering innovative trading solutions across various asset classes, including equities, forex, and commodities. We are committed to delivering exceptional client experiences and driving business growth through professional expertise and cutting-edge technology.
About the Role
This role is responsible for developing and managing end-to-end media strategies to generate quality leads, drive registrations, and increase active user engagement. The role involves optimizing campaigns daily to meet key KPIs (CPL, CVR, CPC, CPA) and ensuring strong ROAS.
Works closely with cross-functional teams to define target audiences, enhance campaign performance, and identify new MarTech tools for better insights. Continuously analyzes data, tests new approaches, and improves user conversion and overall digital journey.
Key responsibilities
- Devise and manage end-to-end Media plan & strategy to raise quality leads, drive registrants and drive continuous usage as active users
- Bidding & Optimizing media campaigns to drive conversion on a daily basis to closely monitor ROAS (i.e. CPL, CVR, CPC, CPA) to achieve each business goal
- Measure & Report media performance against KPIs & recommendations to relate parties as a weekly basis to enhance campaign communication & creative materials effectiveness
- Be an audience master who works with Data Analysis, Business Development, Marketing campaigns, and Marketing Communication to define the potential customer segments among several ads platforms and owned media channels to maximize the conversion rate efficacy
- Monitor digital customer behavior and Identify new MarTech tools to gather online marketing insight, performance analytic thought in the digital landscape, and mobile-app marketing
- Identify initiatives & techniques for improving KPI performance and operation process including A/B Testing, Multivariate testing, customer attribution model, and retargeting multi-touch journey to enforce the best practices
- Track and analyze site traffic flow/ performance indicators, provide regular internal reports, and identify improvement areas such as reducing the drop-off rate, in-active cause, and improving customer experience for quick conversion of each customer journey
Requirements
- Bachelor’s degree in a related field.
- 2–5 years of experience in performance marketing, ads optimization, media buying, or digital marketing.
- Hands-on experience with performance media channels such as Facebook Ads, Google Ads, SEM, SEO, LINE Ads, TikTok Ads, Twitter Ads, Native Ads, Audience Ad Network, and other biddable or non-biddable platforms.
- Experience in the finance industry is an added advantage.
- Strong command of English, both written and spoken.
Benefits
- Growth Opportunities - We value your growth as much as we do ours, so we include educational and career growth opportunities at every level.
- People-First Values -We believe building a great company happens by hiring great people. Our employees' job satisfaction always comes first.
- Shared Success - We offer revenue share opportunities for the right people, allowing our employees to share in company success.
- Worldwide Team - Our worldwide team means you'll work with others from all over the globe and gain international experience.
Join TMGM, a globally renowned multi-asset financial services provider headquartered in Sydney since 2013. With our expertise in clearing and broking services, we offer an extensive range of over 12,000 tradeable products, including Forex, CFDs, equities, and bonds.At TMGM, we take pride in our prestigious partnerships, such as being one of the Official Partners of the Australian Open and the Official Online Trading Platform of the AFF Suzuki Cup 2020. We are also honoured to sponsor the legendary world-champion Italian goalkeeper Gianluigi Buffon. Our relentless focus on streamlining and simplifying processes ensures we meet our client's needs with exceptional efficiency. We are driven by a vision to create a financial ecosystem that delivers a superior trading experience for every participant worldwide.
Join TMGM, a globally renowned multi-asset financial services provider headquartered in Sydney since 2013. With our expertise in clearing and broking services, we offer an extensive range of over 12,000 tradeable products, including Forex, CFDs, equities, and bonds.
At TMGM, we take pride in our prestigious partnerships, such as being one of the Official Partners of the Australian Open and the Official Online Trading Platform of the AFF Suzuki Cup 2020. We are also honoured to sponsor the legendary world-champion Italian goalkeeper Gianluigi Buffon. Our relentless focus on streamlining and simplifying processes ensures we meet our client's needs with exceptional efficiency. We are driven by a vision to create a financial ecosystem that delivers a superior trading experience for every participant worldwide.
