Media Monitoring Executive

Job description

Zeno Group is the fiercely independent and global, integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our "Fearless Pursuit of the Unexpected," we push the boundaries to achieve real business value and societal impact for clients. Winner of the industry’s most coveted awards including the 2024 PRWeek U.S. Outstanding Large Agency of the Year, 2023 PRWeek Purpose Agency of the Year, 2022 PRWeek Global Agency of the Year, 2022 PRovoke Best Large Agency to Work For in North America and a three-time winner of PRWeek’s Best Places to Work. Zeno has also been previously recognized by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company. Job Description: Media Monitoring Executive We are seeking a culturally curious, highly motivated and detail-oriented Media Monitoring Executive to join our dynamic Intelligence team. This role is ideal for someone passionate about market trends, strategic reporting and data analysis. The Media Monitoring Executive will be responsible for handling media, audience and macroeconomic data to influence strategy and operations of some of the world’s leading brands. Key Responsibilities Monitoring and Content Collection: Monitor daily, weekly and monthly news coverage and social media mentions relevant to client work and briefs Track industry trends, competitor movements and brand performance across various media and platforms (digital, social, print, etc.) Regularly collect content from a range of sources, ensuring accuracy and relevance as it pertains to a particular client Monitor daily, weekly and monthly news coverage and social media mentions relevant to client work and briefs Analysis and Reporting: Analyse the data collected to identify emerging trends, potential risks and opportunities Create detailed and insightful reports for external and internal stakeholders, summarising key findings and offering actionable recommendations Present findings in a clear and accessible format (PDFs, graphs, presentations and dashboards) Undertake ad-hoc research requests Competitor Benchmarking: Monitor competitor activity and market positioning, analysing their strengths and weaknesses Conduct benchmarking reports to help the company understand its competitive standing Support the wider Intelligence Team: Assist in providing data-backed insights that inform the development of strategic campaigns and initiatives Key Skills and Qualifications Education: A degree in business, accountancy, marketing, communications, data analytics, or any related numbers field Experience: 2 to 4 years’ experience in monitoring, data analysis, media tr acking o r a similar role (internships included) Attention to Detail: A keen eye for accuracy when collecting content for, reporting and presenting data Time Management: Strong independence and organisational skills and the ability to manage multiple tasks with tight deadlines Communication: Excellent written and verbal communication skills with the ability to synthesise full length news articles into clear and concise snippets for an executive audience Analytical Skills: Proficient in interpreting data, identifying trends and translating findings into actionable insights Team Player: Ability to collaborate across teams and departments Desirable Skills Curiosity and an interest in culture and current affairs Experience in media monitoring or social media analytics Knowledge of data visualisation tools such as Looker Studio or Power BI Interest or background in public relations, communications or marketing Tech-savvy: Experience with monitoring tools (e.g. ideally Muck Rack, Cision, Signal AI, Meltwater, Talkwalker , Spike, Brandwatch , Morning Consult) and proficiency in Microsoft Excel, PowerPoint and data visualisation tools Experience or knowledge of conducting GEO assessments and common GEO platforms (e.g. Profound, Blue Fish AI, Meltwater Gen AI Lens, etc.) We’re offering a salary of £30,000 – £35,000, depending on experience , alongside a great range of benefits. Take a look at our Zeno London Benefits to see what else we offer our people. Level 04