Neighborhood Marketing Coordinator (ESP Painting)

Job description

Build the engine that drives our growth. ESP Painting is scaling fast, and we’re looking for a Neighborhood Marketing Coordinator to own and execute the local, boots-on-the-ground strategies that fuel our pipeline. This is not a desk job. You’ll be in the field, building teams, driving results, and turning neighborhoods into predictable revenue channels. If you’re competitive, organized, and thrive in a fast-moving environment where results matter—you’ll do very well here. What You’ll Own You are responsible for one thing: generating high-quality homeowner appointments at scale. You’ll do that by leading and executing across multiple channels: Door-to-Door Canvassing Recruit, train, and lead a team of appointment setters Set performance standards (doors/hour, appointments, close rates) Coach in the field—role play, ride-alongs, live feedback Personally produce (10–20 hrs/week in the field) Flyer Delivery Program Build and manage a flyer distribution team Hit weekly delivery + appointment targets Own routing, coverage, and performance tracking by zip code Ensure execution aligns with broader marketing strategy Yard Sign Strategy Deploy signs strategically to maximize visibility + inbound leads Manage inventory, placement tracking, and coverage Sync with canvassing + direct mail efforts Events & Home Shows Plan and run local events and expos Train staff on scripts + lead capture Track ROI and continuously improve performance Neighborhood Digital Presence Engage in local Facebook groups and online communities Build trust and convert conversations into leads Maintain brand reputation at the neighborhood level Outbound Support Partner with calling teams on cold, follow-up, and reactivation lists Support appointment generation across channels What Winning Looks Like Consistently hitting weekly/monthly appointment targets Building and retaining a high-performing field team Knowing your numbers: cost per lead, set rate, close rate, ROI Creating predictable, scalable neighborhood-level growth Compensation $40,000 Base Salary Aggressive performance bonuses tied to: Your personal production Team results (appointments + revenue) Marketing efficiency (cost-on-margin performance) Total On-Target Earnings: $80K–$110K+ Top performers will exceed this. Who This Is For You’ll thrive here if you: Like leading from the front , not the sidelines Are comfortable with accountability and metrics Have experience in D2D, canvassing, or team leadership (preferred, not required) Can recruit, train, and motivate hourly/entry-level staff Are highly organized and operationally sharp Want a clear path to leadership growth in a scaling company Why ESP Painting Proven sales model with strong close rates Clear targets and scorecards (no ambiguity) Real ownership over a critical growth channel High autonomy + high accountability Opportunity to scale a team and grow into senior leadership Bottom Line If you can build teams, drive activity, and turn effort into results , this role will pay you well and open doors fast. If you’re looking for something easy or purely strategic—this isn’t it. Apply if you’re ready to own the number.