Omnichannel Manager

Job description

Join the professional team of Gedeon Richter Plc., a leading pharmaceutical company in Hungary and the region! We do not base our success on the great deeds of lonely heroes. At Richter, we believe in active co-operation - within and outside the teams. We know how to collaborate effectively and respectfully with professionals of different fields, disciplines, and organisational units. Gedeon Richter is looking for a committed and experienced professional for the position Omnichannel Manager About the position The Omnichannel Manager has a global role in setting digital and omnichannel strategy and standards by connecting BU global strategies to local market realities. In cross-functional collaboration with Marketing, Sales, IT, Legal and other areas, this role provides oversight and drive of digital executions across business units and geographies, combining technical, design and marketing skills. Main Responsibilities • Act as a key player in setting omnichannel and digital strategy and standards • Owns global omnichannel and digital platforms, and related vendor-management • Ensures KPI and measurement framework by developing systems and dashboards for channel performance and ROI tracking • Create executive‑level insights by integrating activity, performance and omnichannel ROI • Drive adoption, integration and continuous improvement of marketing automation, CRM platforms, digital tools, and analytics capabilities to enhance commercial productivity • Design and execute global omnichannel campaigns • Drive and challenge country omnichannel plans and execution • Lead cross‑functional initiatives designed to optimize channel utilization and omnichannel efficiency • Develop internal digital and omnichannel knowledge across the commercial organization Qualifications • Bachelor’s or Master’s degree in Business, Economics, Digital, or related area. • Fluent English required, additional languages preferred. Professional Experience • 5+ years in Digital Marketing, Omnichannel, or CRM governance roles • Work experience with marketing automation platforms (HubSpot, Veeva, Salesforce or similar), mass email platforms (e.g. Mailchimp, Brevo, Mailer LITE or similar), website builder platform (WordPress, Webflow, Wix or similar), and web analytics platform (Google Tag Manager and Google Analytics - or similar) Key Skills • Advanced analytical and strategic‑thinking capability. • Strong influencing skills and ability to challenge constructively. • Excellent leadership in project management, and change management. • Deep expertise in Marketing automation, CRM, BI systems, and multi‑source analytics. • High degree of business acumen with to bridge strategic and operational priorities. What we offer Challenging, responsible professional work Opportunity for continuous development Extensive benefits package (cafeteria, stock program, private life insurance) Medical services (Medicover) Various sport and health opportunities (gym, swimming pool, AYCM) Long-term employment in an innovative and secure company The Richter community is looking forward to your application.