On Premise Manager

Job description

Crazy Mountain NA Beer: On Premise Manager Reports to: Regional Distributor Manager Location: Boston, MA / Nashville, TN Position Summary The On-Premise manager is responsible for building brand presence, driving sales volume, and securing new distribution within a defined account universe of influential and high-volume accounts. This role serves as the face of the company in retail and On-Premise accounts and success is defined as- opening new accounts, executing marketing programs, maintaining strong customer relationships, and ensuring exceptional retail execution for all brands represented. Key Responsibilities Account Management & Sales Execution Manage a defined territory of On-Premise accounts, achieving monthly and quarterly sales targets. Build and maintain relationships with key retailers, bar managers, and distributor sales teams. Present and sell new product placements, displays to grow distribution and visibility. Execute promotional events, tastings, and product samplings to drive consumer awareness. Collaborate with distributors to ensure proper inventory, timely deliveries, and execution of programs. A small amount of work supporting off premise accounts may also be required as part of this role. Market Development & Activation Identify and open new accounts aligned with brand strategy and target demographics. Support On-Premise activation plans including events, sponsorships, and seasonal programming. Collect and report competitive insights, pricing information, and market trends. Leverage data tools (VIP, KARMA) to analyze performance and track progress. Brand Representation Serve as a brand ambassador, upholding company values and maintaining a professional image in the trade. Educate retailers and staff on product knowledge, brand story, and selling points. Ensure POS materials and displays reflect current marketing campaigns. Qualifications • 1–3 years of beverage alcohol experience • Strong understanding of On-Premise retail environment • Excellent interpersonal, presentation, sales, and negotiation skills • Self-motivated, organized, and able to work independently • Proficient in Microsoft Office Suite; experience with sales reporting tools preferred • Must have a valid driver’s license and reliable transportation • Willingness to work evenings and weekends as required for events and promotions Performance Metrics • Achievement of sales and distribution goals • Account retention and new distribution growth • Execution of merchandising and promotional programs • Market share and velocity improvements • Relationship strength with key accounts and distributor partners About Crazy Mountain Inc: Crazy Mountain Inc is a new premium non-alcoholic brew made in America, for good times and clear minds. With a national launch in March 2026 , t his premium non-alc brew was brought to you by Founders George Clooney, Rande Gerber and Mike Meldman.