Outreach Associate (Outbound)

Job description

Who We Are Today, 1 in 5 children in the U.S. has a diagnosable mental health disorder, yet about half who need care never receive it. Handspring is a virtual mental health clinic for children, young adults, and families, and we've set out to rebuild this system from the ground up. We're a team of diverse, mission-driven people dedicated to making quality mental healthcare accessible to every young person and their family. About the Role We're hiring an Outreach Associate to grow the referral channel that brings families to Handspring. We've cared for more than 4,000 families, and most found us the same way: through a referral from someone they trust, most often a mental health professional at their child's school. That's where you come in. Your job is to build relationships with the school mental health professionals who guide families to care. You'll get Handspring in front of them and turn the ones who believe in our work into active referral partners. You won't be starting from zero. We've built relationships with these professionals through the years, and you'll have real assets to work with. This is a doing job. The day-to-day is outbound work: research, email, phone calls, and persistence, and some of it is grunt work. The best person for it is self-directed, resourceful, and relentless about follow-through. We expect this role to grow with the channel, and we'll invest in making that happen. What You'll Do - Build and run outbound. Build targeted lists of school mental health professionals, run cold sequences, and own deliverability end to end. - Own the messaging. Create cold sequences, event campaigns, reminder flows, follow-up, and nurture, with copy tailored to the person reading it. - Pick up the phone. Cold call prospective referral partners. Many of our best relationships will never start over email. - Work every channel. Run outreach across relevant platforms, using automation thoughtfully where it makes sense. - Fill the room. Drive registrations and attendance for our clinical webinar trainings, then follow up with attendees to identify the most promising referral partners. - Convert interest into relationships. Book conversations with our clinical team, help set up dedicated trainings, and stay engaged with active referral partners. - Test and learn. Develop and test new ways to engage prospective referral partners, from offers and resources to outreach materials, then use the results to refine what works. - Build the playbook. Partner with the Head of Growth to document what works so it runs without heroics. You'll own clear metrics across outreach, event attendance, and referral partner activation. Who You Are - 2-4 years in outbound, BDR/SDR, demand gen, or growth, hands-on with Instantly, Clay, Outreach, Smartlead, Apollo, or comparable tooling. What matters most is that you've built something you can point to, not a dashboard you monitored. - Both email and phone. You can write a sequence that gets replies and pick up the phone the same afternoon. Strong writers who won't dial, and strong dialers who won't write, will struggle here. - Copywriting you're proud of. What converted matters far more than what got opened. - Real research instinct. You like the puzzle of figuring out how an organization actually works and who inside it can say yes. - Care for the work. You can talk about youth mental health with the care it deserves. Why Join Handspring - A mission that matters. Half the young people who need mental health care never receive it, and every referral you generate makes it easier for a family to find care. - Real ownership, and a full view. You'll run this channel alongside the Head of Growth, working closely with our clinical and operations teams and seeing how the whole business fits together. - A clear path forward. For the right person this is a launchpad, and we'll treat it that way as the channel grows. Position Details - This is a full-time, remote role open to candidates anywhere in the US. - The base salary is $60,000-$65,000, plus a performance bonus of $20,000 at target and up to $25,000 for strong performance. - Includes equity. - Benefits - Generous PTO: 15 days (year 1), 20 days (year 2), 25 days (year 3 and after). - 7 paid flex days per year, primarily intended for sick time, though up to 3 may be used for religious holidays, volunteering, or other personal needs. - 12 paid company holidays. - Competitive medical, dental, and vision insurance options.