Paid Media Specialist - Freelance, Remote

Job description

**About the Client** Our client is a data-driven, tool-enabled marketing consultancy and agency that blends strategy and execution to move customers through the buying journey at record ROI. They bring together diverse digital experts to help brands show up at the right moment across channels. Using proprietary tools and a culture of optimization, they uncover insights and activate connected marketing strategies across paid, owned, and earned media. **Why does this role exist?**This role exists to execute and optimize paid social and programmatic campaigns that drive measurable performance across Facebook, TikTok, display, video, and YouTube. As client demand grows, the team needs hands-on executional support to ensure seamless trafficking, accurate pacing, and continuous optimization. The Paid Media Specialist will safeguard QA standards, improve efficiency, and translate performance insights into actions that improve ROI.