Performance Marketing Executive

Job description

Requirements Bachelor's degree in Marketing, Business, or a related field. 2–4 years of experience in Performance Marketing. Hands-on experience managing Meta Ads and Google Ads campaigns. Strong understanding of Google Analytics (GA4), Meta Pixel, Google Tag Manager, and conversion tracking . Experience working with Shopify and D2C brands is highly preferred. Excellent analytical and problem-solving skills. Strong communication and reporting abilities. Preferred Skills Experience in D2C, FMCG, Skincare, Cosmetics, Wellness, or Consumer Brands . Knowledge of email marketing, remarketing, and customer lifecycle campaigns. Experience with A/B testing and landing page optimization. Familiarity with tools such as Hotjar, Microsoft Clarity, Canva, and Looker Studio is an added advantage.