Performance Marketing Manager

Job description

We're looking for a **Performance Marketing****Manager** responsible for establishing and executing strategies to touch millions of users, working with a talented team. At Bigger Games, we aim to reach millions of users, and our Marketing team is the key player that will help us fulfil this mission. If you are a talented and passionate performance marketing manager who loves games and shares our passion for enjoying and crafting games, come and join us! **ABOUT THIS ROLE:** - Manage and optimize all campaigns on all channels, such as Facebook, Google, and other ad networks, by data-driven decisions. - Constantly test new tactics, new campaigns, and new ad networks to improve the UA process. - Work closely with ad networks and manage the relationships - Analyze the UA data and identify the growth opportunities - Understand the market dynamics, UA tools and users to improve the whole UA process - Work together with marketing artists to create better-performing creatives - Closely follow the competition and gather market intelligence to establish new best practices - Optimize and track monetization channels to improve LTV **YOU COULD BE A GREAT FIT IF:** - University degree in Engineering, Mathematics, Economics or relevant fields - 5+ years minimum relevant business / market experience - Knowledge of how to do UA on ad networks such as Facebook, Google, AppLovin, etc. - Outstanding analytical skills to make data-driven decisions and strength in data analysis - A good sense of gameplay experience and special attention to detail - Strong knowledge and interest in mobile gaming - Being results-oriented and metric-driven