PR Relations Specialist - APAC

Job description

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world. We are looking for a motivated and personable Public Relations Specialist to join our growing PR & Communications team in Singapore. This role focuses on building and maintaining strategic relationships with key industry voices, content creators, and community leaders — supporting Binance's brand presence and communications initiatives across the APAC market. ### Responsibilities: - Support the end-to-end management of external partner relationships — including outreach, onboarding, ongoing engagement, and performance tracking - Support the coordination and execution of partner events, media engagements, and networking activities within APAC - Serve as a day-to-day point of contact for external partners, ensuring professional and timely communication at all times - Assist in crisis communications and stakeholder management during sensitive situations, maintaining composure and discretion - Track and report on partner activity, audience sentiment, and campaign performance — delivering clear, concise updates to internal stakeholders - Collaborate with marketing, product, and regional teams to align partnership strategies with broader PR and communications objectives - Represent the company professionally at events and public-facing engagements ### Requirements: - Recent graduate or final-year student in Communications, Marketing, Public Relations, or a related discipline - Fluency in English is required to be able to coordinate with overseas partners and stakeholders. Additional languages would be an advantage. - Strong interpersonal and relationship-building skills — comfortable engaging with public figures, media personalities, and community leaders - Presentable, confident, and at ease in event and networking settings - Proactive, detail-oriented, and able to manage multiple priorities in a fast-paced environment - Genuine interest in the crypto/Web3/blockchain industry is a strong plus - Ability to handle sensitive or confidential matters with professionalism and discretion