(PR0056) Salesforce Marketing Cloud Consultant

Job description

Join Nortal for your next big adventure. We are seeking a **Salesforce Marketing Cloud Consultant**to join our team, grow with us, and teach us a few things along the way. **Explore the Nortal experience!** - **Join our close-knit LATAM remote team**: Connect through fun activities like coffee breaks, tech talks, and games with your team-mates and management. - **Say goodbye to micromanagement!** We champion autonomy, open communication, and respect for diversity as our core values. - **Your well-being matters**: Our People Care team is here from day one to support you with everything from time-off requests to wellness check-ins. Plus, our Accounts Management team ensures smooth, effective client relationships, so you can focus on what you do best. *Ready to grow with us?* 🚀 **Here’s what we offer you by joining us!** - **Competitive USD salary** – We value your skills and contributions! - **100% remote work** – While you can work from anywhere, you’re always welcome to connect with teammates and grow your network at our coworking spaces across LATAM! - **Paid time off** – Take the time you need according to your country’s regulations, all while receiving your full salary. Rest, recharge, and come back stronger! - **National Holidays celebrated** – Take time off to celebrate important events and traditions with loved ones, fully embracing your culture. - **Sick leave** – Focus on your health without the stress. Take the necessary time to recover and feel better. - **Refundable Annual Credit** – Spend it on the perks you love to enhance your work-life balance! - **Team-building activities** – Join us for coffee breaks, tech talks, and after-work gatherings to bond with your Nortal family and feel part of our vibrant community. - **Birthday day off** – Enjoy an extra day off during your birthday week to celebrate in style with friends and family! **About the project:** At Nortal, we know great talent doesn’t wait for job openings. That’s why we’re building a community of passionate professionals for future opportunities. These proactive searches align with the profiles our trusted clients seek regularly. Join our "Future Talent" network to be among the first considered when the right opportunity arises. With over 160 new hires every year, we are constantly expanding our team with passionate and skilled professionals who want to make an impact. As a **Salesforce Marketing Cloud Consultant**, you will lead the implementation and operation of email marketing and campaign capabilities for a banking client. The consultant will configure the platform, build and run campaigns, operate SFMC hand in hand with the client's marketing and technology teams, and deliver continuous knowledge transfer so the client gains autonomy over time. The role combines hands-on platform work with an advisory posture, always mindful of the security, privacy, and compliance requirements of a regulated financial institution. **How your day-to-day work will look like:** - Configure Salesforce Marketing Cloud from the ground up, including Business Units, user roles, permissions, and Sender Authentication Package (SAP). - Set up and maintain core Studios and Builders, including Email Studio, Journey Builder, Automation Studio, Content Builder, and Contact Builder. - Design and implement the data model, including Data Extensions, data relationships, and the integration of customer data from banking source systems. - Establish deliverability best practices, IP warming, and domain authentication (SPF, DKIM, DMARC). - Build responsive, brand-compliant email templates and content blocks. - Configure segmentation, dynamic content, and personalization using SQL queries, AMPscript, and audience filters. - Design and deploy multi-step customer journeys, triggered sends, and automated campaigns. - Implement A/B testing, tracking, and reporting to measure and improve campaign performance. - Operate the platform jointly with the client's team, running day-to-day campaign execution and troubleshooting. - Provide guidance on subscriber management, consent, preference centers, and unsubscribe handling in line with banking regulations and data protection requirements. - Support governance around approval workflows, audit trails, and secure handling of sensitive customer data. - Deliver structured, ongoing knowledge transfer through documentation, hands-on training sessions, and playbooks. - Progressively shift operational ownership to the client's team, reducing dependency over the engagement. - Establish standards, naming conventions, and reusable assets that the client can maintain independently. **This would make you the ideal candidate:**