Product Manager (Rare Diseases)

Job description

Your impact begins here As Product Manager for Haemophilia, you will shape how Novo brings treatment and support to people living with haemophilia in Türkiye. You will lead brand strategy, prepare the launch of new treatment options and turn market and customer insights into plans that deliver short- and long-term business results. Your work will help keep the needs of people living with haemophilia at the centre of what the Rare Diseases Business Unit does, today and in the years ahead. What you’ll bring A bachelor’s or master’s degree in a relevant subject. At least 5 years of experience in pharmaceutical marketing, sales or product management. Proven success in brand strategy, marketing campaigns, roll-outs and portfolio management – from setting the strategy to executing tactics with operational excellence. A strong commercial mindset and business acumen, with customers at the centre of your decisions. Strong analytical skills and the ability to turn insights into clear focus and action that moves the organisation forward. Excellent communication and stakeholder management skills, effective time management and a make-things-happen mindset. Curiosity about rare diseases and an eagerness to keep learning. Fluent written and spoken English and Turkish. Useful, but not essential: Experience in rare diseases, such as haemophilia. What you’ll do You will own the local brand marketing strategy for the Haemophilia portfolio – developing, implementing and monitoring it in line with Novo Türkiye’s strategy, business objectives, rules and regulations. You will: Lead the premarketing and launch preparation for new treatment options. Build the portfolio and product marketing strategy, turn it into short-, mid- and long-term marketing plans, and manage the product marketing budget in line with commercial and financial goals. Track product performance, customer insights, competitor activity and market trends, providing regular market updates and forecasts, identifying risks and opportunities and proposing corrections. Develop product messages and communication materials, and evaluate how effectively promotional communication works. Build systematic, strategic relationships with key stakeholders. Align strategy and joint tactics with other business units and functions. Who you’ll work with You will join the Rare Diseases Business Unit in Novo Türkiye, part of International Operations, and report directly to the Director, Rare Diseases Business Unit. The business unit is responsible for marketing and sales across the Haemophilia and Growth Hormone Deficiency portfolio. Its focus is clear: put the insights and needs of patients at the centre and take an outside-in approach to bring the right treatment options and healthcare services to people in Türkiye. Based in Istanbul, you will work closely with key external stakeholders and with colleagues across other business units and functions in the affiliate. Those relationships will help you align priorities, coordinate joint tactics and move from insight to action at pace. What you can expect here You will take ownership of a therapy area and be trusted to shape its strategy – from upcoming launches to long-term portfolio planning. Leading launch work, cross-functional alignment and market analysis gives you the chance to build new skills on the job, while your expertise and voice help shape decisions in the business unit. As part of a global healthcare company, you will have opportunities to learn and develop, with clear expectations and a team that combines curiosity, collaboration and ambition to create progress for the people we serve. Start now Your impact begins today. If you are ready to shape haemophilia care in Türkiye through strong brand strategy and new launches, apply for the Product Manager role by 20 October 2026 . We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.