Product Marketing Manager

Job description

ABOUT LIGHTFIELD Lightfield is an AI-native CRM that assembles itself from your email, calendar, and meetings. It captures every interaction and turns it into organized context: accounts, tasks, follow-ups, and insights, so nothing slips through the cracks. We’re rethinking CRM from first principles. Instead of forcing teams to maintain rigid systems, Lightfield learns from how companies actually work, adapting, automating, and surfacing the insight that drives growth. We’re building the CRM platform we always wished existed: fast, intelligent, and genuinely helpful. The market agrees. Over 5,000 companies have used Lightfield since we launched in November, making us the fastest-adopted product in our category. We are backed by Greylock, Lightspeed, and Coatue, and our founders previously built Tome, a generative AI presentation product used by over 25 million people. Before Lightfield, our team worked on Llama, Instagram, Facebook Messenger, Pinterest, Google, and Salesforce. ABOUT THE ROLE We've shipped a product founders love, with over 5,000 companies signing up since our launch in November, and are now in a race to cement category leadership. Our product is technically differentiated, our customers are vocal fans, and our story is ready to be told well—we just need someone who can tell it. We're hiring a Product Marketing Manager to turn product depth and customer insight into the content that drives our go-to-market. This isn't a strategy-first PMM role. It's a high-output, hands-on role for someone who learns fast, writes exceptionally well, and can ship polished work at the pace of an early-stage company. You'll work directly with the founders and GTM team to create content that helps prospects understand what Lightfield does, helps customers see themselves in our story, and gives our sales team the materials they need to win. Over time, you'll help shape how we talk about the product and the category—but you'll earn that influence through the quality of what you ship. WHAT YOU'LL DO - Create content that explains how the product works. Write product walkthroughs, feature breakdowns, and educational content that makes Lightfield's technical depth accessible. You'll turn complex product capabilities into clear, compelling narratives that resonate with founders and sales leaders. - Turn customer conversations into proof. Work closely with customers and the GTM team to produce customer stories, case studies, and proof points that show real outcomes. This is our most powerful growth lever—word-of-mouth runs on stories worth repeating. - Build sales enablement materials. Create battle cards, comparison pages, one-pagers, and competitive collateral that help our sales team win deals. You'll own the materials that show up in the room when a prospect is evaluating Lightfield against Salesforce, HubSpot, or the status quo. - Ship launch and feature content. Partner with product and founders on launches—positioning new features, writing release content, and creating the assets that bring product updates to market. - Produce product videos and demos. Create product walkthroughs, demo videos, and visual content that let prospects experience Lightfield before they sign up. - Refine messaging through execution. You'll help sharpen our positioning not by debating frameworks in a conference room, but by shipping content, seeing what lands, and iterating. The best messaging insights will come from the work itself. WHO YOU ARE - You're an exceptional writer with high output. You produce clear, precise, credible content—quickly. You have strong taste and can tell the difference between marketing that sounds good and marketing that actually works. Your portfolio shows real artifacts, not decks about artifacts. - You learn fast. You can absorb a technical product, a competitive landscape, and a customer's world in weeks, not months. You have clear evidence of slope—you've ramped into unfamiliar domains and produced strong work before anyone expected you to. - You're technically curious. You don't need to be an engineer, but you're genuinely interested in how products work under the hood. You can engage with technical concepts—data models, integrations, AI capabilities—and explain them simply without dumbing them down. - You're a builder, not a bureaucrat. You've worked at an early-stage company (or operate like someone who has). You're energized by ambiguity, comfortable without a content calendar handed to you, and excited to produce a lot of real work rather than manage process. - You're commercially minded. You understand that content exists to drive business outcomes. You think about what a prospect needs to hear at each stage of the funnel, and you build for that. - You're passionate about startups and modern GTM. You're excited about how AI is reshaping the tools teams use to sell, and you want to help define how a new category gets built. NICE TO HAVE - Experience at a technical product company or in a developer/data/AI-adjacent space. - Background that blends content marketing and product marketing rather than narrow specialization in one. - Experience creating product demos, video content, or customer stories. - 2–5 years in product marketing, content marketing, technical marketing, sales enablement, or a similarly writing-heavy role. BENEFITS & PERKS - Competitive salary - Meaningful early equity - Health insurance (medical, dental, vision) - 3 weeks of PTO - 11 paid company holidays + we enjoy a winter holiday break - 3 months of paid family leave - Wednesdays work from home - Regular team dinners, events, offsites, and retreats - 401k plan - Other perks include: commuter and lunch stipend