Product Marketing Manager

Job description

We're reimagining enterprise Identity and Access Management from the ground up. Founded by serial entrepreneurs Shai Morag and Tal Marom and backed by a $60M seed round from Greylock, Accel, and CRV, we're building the next generation of identity security. Identity is the gateway to everything- who's let in, who's kept out, and it's now the number one attack vector in the enterprise. The tools built to govern it were designed for a slower world of human users and static environments. That world is gone. Identities are exploding across human, machine, and AI agents faster than legacy systems can track, and security teams are left patching together five disconnected tools that still can't answer "who has access to what, right now." We think the answer isn't another point solution- it's a new foundation. Oak is the AI-native Identity Operating System: an AI connector framework that reaches any application, a live identity graph built from raw evidence, and a team of AI agents that governs the full lifecycle of every identity in one platform. We're building Oak's AI-native core from day one-engineered for what enterprise identity is becoming, not patched onto what it used to be. And we're just getting started. About the Role: Identity security is being redrawn by AI. Agents now execute through human and machine identities, inheriting entitlements that legacy IGA was never designed to govern, review, or revoke at machine speed. We are looking for a Product Marketing Manager to own how Oak's story lands in that market — the category narrative, the messaging, the launches, and the assets the field runs on. You will be Oak's second marketing hire, working directly with the Director of Product Growth & Marketing, the CEO, and the CPO, with real ownership from day one. This is a hands-on operator role at seed stage: you will write the words, build the decks, and sit in the customer calls that sharpen them. What you will Do: - Own positioning and messaging for the Oak platform — category narrative, pillar-level messaging, ICP-specific value props, and competitive differentiation across IGA, IAM, and the emerging NHI and AI agent security landscape. - Lead product and feature launches end-to-end: narrative, naming, enablement, web, press, and the launch moment itself. - Translate deep technical capability — the identity graph, connector coverage, access reviews, JIT, lifecycle automation — into stories that land with CISOs, IAM leaders, and identity architects alike. - Build the sales enablement layer from the ground up: pitch decks, demo narratives, battle cards, one-pagers, discovery guides, and customer proof points. - Be the voice of the customer inside Oak — run win/loss, customer and prospect interviews, and message testing, then feed what you learn back into positioning and roadmap conversations. - Track the competitive landscape and turn it into a sharp, defensible story the field can carry into every deal. - Partner with demand gen, content, design, and field marketing to keep the story consistent across web, campaigns, events, and pipeline programs. What you will bring: - 5+ years of product marketing experience in cybersecurity or an adjacent enterprise security market. - Proven ability to turn complex technical capability into clear, differentiated, customer-facing messaging for technical buyers. - Strong writing skills: you can produce a launch narrative, a positioning doc, or a sales one-pager that ships without a rewrite. - Experience building sales enablement that reps actually use, and a track record of working shoulder-to-shoulder with a field team. - Curiosity about identity and AI, and the appetite to go deep on a technical domain fast. - Comfort with ambiguity, speed, and a blank page — you operate like a founder, not a coordinator. Nice to have: - Direct exposure to identity security — IGA, IAM, PAM, or NHI — and modern identity architectures. - Experience at an early-stage or hyper-growth startup, ideally as an early marketing hire. - Experience creating a new category or opening a new segment through a platform shift. - Familiarity with the agentic / AI-native product wave and its security implications. - Bachelor's degree in Marketing, Business, Computer Science, or a related field.