Product Marketing Manager

Job description

The role We are seeking a "T-Shaped" Product Marketing Manager who blends a high-level strategic vision of the market with a strong operational drive to execute. In this role, you will support the end-to-end product marketing lifecycle. You will be responsible for everything from participating in the definition of strategic positioning and managing analyst relations to independently producing tactical marketing assets. Acting as a crucial mediator, you will seamlessly align the needs of Product, Sales, Marketing, and executive leadership. Responsibilities Own the Messaging: Create and evolve Mia-Platform’s positioning and unique value propositions. Product-to-Value Translation: Translate highly complex technical features into clear, compelling business benefits for diverse stakeholders (ranging from Developers to CTOs and C-level executives). Analyst Relations: Actively manage relationships and strategic briefings with major industry analysts, ensuring Mia-Platform is strongly positioned in key market research. Competitive Intelligence: Continuously monitor competitors and emerging tech trends to identify growth opportunities and keep the business steps ahead. Equip the Sales Team: Provide the sales force with the tactical collateral needed to close complex enterprise deals. Asset Creation: Independently produce high-quality case studies, pitch decks, competitive battlecards, and product documentation. Go-To-Market (GTM): Collaborate closely with R&D teams to define launch roadmaps and drive the market adoption of new features and products. 4-7+ years of experience in Product Marketing within the B2B Tech or Enterprise SaaS sectors. Proven success in launching software products and running successful product adoption campaigns. Comfortable and experienced working hand-in-hand with engineering, product, and R&D teams. You must be technically minded, while you don’t need to be a developer, you must speak their language and navigate technical complexity with ease. Proven ability to present positioning strategies, market reports, and results directly to executive management. Highly autonomous in creating high-quality content (decks, whitepapers, blog posts, sales collaterals). Full, professional fluency in English (written and spoken) is mandatory for managing our international market and analyst relations. You take absolute responsibility for the commercial success of the product and the quality of communications. You are proactive and constantly looking for innovative ways to make the product stand out against the competition. Plus: Previous experience working in a Scale-up or a high-growth environment is highly valued. 🌟 Why Mia-Platform? Born with a startup spirit, Mia-Platform is a fast-growing tech product company where innovation, continuous learning, and high performance drive everything we do. We tackle ambitious technical challenges, work hard, and evolve quickly, all while building a human-centric, generative, and fun environment. Our culture is built on Better Development and that applies to our people just as much as our software. Here is a glimpse of what everyday life looks like when you join us: 💼 Total Compensation We offer a comprehensive Total Compensation package: a competitive base salary, incentives tied to individual and team performance, and complete employee benefits. National Bargain Agreement: Terziario, Commercio Total Package: between €45.000 and €55.000 (comprising base salary and performance-based variable bonuses) Meal vouchers worth €7.00/working day Health Insurance Pension Plan Access to dedicated corporate discounts and promo codes for various services, products, and travel 💻 Smart Hybrid Work (50/50) We believe in the power of in-person collaboration combined with remote autonomy, working on a standard 50% office/50% remote baseline. Seasonal Full-Remote: during peak summer and year-end holidays, we switch to 100% full-remote. HQ experience: our Milan HQ is built to help you focus and collaborate seamlessly, while making space for fun. You’ll find great workstations alongside areas to unwind and play (ping-pong, games, and dedicated lounge areas), two fully stocked kitchens with free snacks and drinks, a rooftop terrace, and beer on tap after 6:30 PM! 🌱 Growth, Learning & Tech Community We invest in your continuous evolution through structured career paths, training courses, certifications, and direct access to the Mia-Platform learning hub and our company library (both physical in our Milan office and digital). We actively nurture the tech community, hosting local meetups like Master the Vibe . 🎉 Celebrate Everything & Big Events We take our core value Have Fun very seriously. Every area has a dedicated budget to celebrate milestones and organize Team Building activities during work hours. You’ll also take part in iconic internal events like Platmosphere, annual Kick-Offs, epic Summer and Winter parties, monthly breakfasts, and receive a premium Welcome Kit on your Day 1! 🌈 Diversity, Community & Planet We turn our values into daily concrete actions. We organize high-level DE&I talks where family and friends are always welcome to join, and actively align our processes with official gender equality standards. Plus, we love the planet: we ban single-use plastic, minimize waste, and make our major corporate events Carbon Neutral.