Publisher Business Development Manager
impact
New York
Posted Feb 11, 2025
- Other
- Customer Experience
Job description
**About **
is the world’s leading commerce partnership marketing platform, transforming the way businesses grow by enabling them to discover, manage, and scale partnerships across the entire customer journey. From affiliates and influencers to content publishers, brand ambassadors, and customer advocates, empowers brands to drive trusted, performance-based growth through authentic relationships. Its award-winning products - Performance (affiliate), Creator (influencer), and Advocate (customer referral) - unify every type of partner into one integrated platform. As consumers increasingly rely on recommendations from people and communities they trust, helps brands show up where it matters most. Today, over 5,000 global brands - including Walmart, Uber, Shopify, Lenovo, L’Oréal, and Fanatics - rely on [](https://cts.businesswire.com/ct/CT?id=smartlink&url=http%3A%2F%2Fimpact.com&esheet=54399906&newsitemid=20260120914149&lan=en-US&anchor=impact.com&index=38&md5=c467739484a5a8610aff0747572ac8cb) to power more than 350,000 partnerships that deliver measurable business results.
**About Spot Commerce Media**
Spot is 's commerce media platform - the first contextual advertising solution built specifically for commerce content and eCommerce retailers. Spot places contextually relevant, CPC product ads directly into premium shopping articles and checkout surfaces, turning publisher inventory into high-yield, native-feeling placements rather than generic banners.
We're already live with leading commerce content publishers - billion-dollar media organizations - with more of the industry's biggest names advancing through the pipeline, and we're building the yield, reporting and integration tooling to scale supply quickly. This is an early, high-ownership team operating inside a large, established company - a rare chance to help roll out a product from the front line.
**Your Role at **
As Publisher Business Development Manager, you will own the commercial relationship across 's publisher book - evangelizing Spot's monetization and partnership technology, shaping new supply opportunities end-to-end, and coaching publishers on how to implement Spot and maximize performance.
You'll be the commercial lead, backed by a dedicated publisher team on implementation, technology and commercial support, and partnered with our demand side to ensure the right brands and campaigns land on your publishers. You'll drive publishers from first interest all the way through live implementation, and you'll be measured on the impressions and GTV growth you generate.
This is a role for someone ready to take a step up - to take genuine ownership and accountability for a product rollout, bring their own point of view, and move fast.
**What You'll Do:**
- Own Spot publisher adoption - take warm leads from across the book and sell them: educate publishers on a new proposition, build conviction, and carry each deal from pitch to launch. This spans large publisher groups (opportunities in the billions of impressions) and the smaller, equally important publishers (hundreds of thousands to millions).
- Shape new opportunities proactively - build your own mocks of ad units and flows, model yield and commercial forecasts by page position, publisher type and article type, and tailor the Spot proposition to each partner.
- Speak the technical language - understand how ad tags and implementation work, including publisher tags, third-party ad-tag placements, JSON creative responses and API-based integrations (and how Spot's CPC model differs from RTB / programmatic).
- Coach publishers on viewability, ad load, frequency, share of voice, placement, format and UX - and on what "good" performance actually looks like.
- Advise on design and placement - review publisher ad-unit designs and recommend placement and format that maximize yield while keeping units native.
- Work cross-functionally with 's broader publisher development, product and engineering teams to push deals through implementation.
- Help expand Spot into other English-speaking markets (UK, Canada, Australia) as the role grows.
**What you Bring**
- Publisher-side experience - you understand the commercial pressures publishers face, ideally from working at a publisher or in a network / SSP role selling ad technology into publishers and supply.
- The drive to convert warm leads - you'll be handed relationships across the ecosystem, but they still need to be sold. This is educating publishers on a new proposition, building conviction and working the deal through to live supply - not shooting fish in a barrel.
- Comprehensive technical grounding - eCPM, CPA, yield, fill rate, ad requests, impressions, viewability, RTB, API-based integrations and tag implementation.
- Proven commercial results and experience managing a book of business you can speak to.
- Strong analytical ability - draw down and aggregate your own reports, synthesize data into a point of view, and hold your own in technical conversations with publisher development teams.
- Exceptional communication and presentation skills - build and deliver your own decks and commercial forecasts (yield, revenue, impressions, CTR) and pitch confidently to large publisher groups.
- A self-starter mindset - organized, self-directed, comfortable thinking on your feet, and energized by a fast-moving, high-accountability environment.
**Salary Range:** $120,000.00 - $130,000.00 per year, plus an additional 25% variable annual bonus contingent on Company performance and eligible to receive a Restricted Stock Unit (RSU) grant.
\*This is the pay range the Company believes is equitable for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.
**Benefits and Perks:**
At , we believe that when you’re happy and fulfilled, you do your best work. That’s why we’ve built a benefits package that supports your well-being, growth, and work-life balance.
- Medical, Dental, and Vision insurance
- Office-only catered lunch every Thursday, a healthy snack bar, and great coffee to keep you fueled
- Flexible spending accounts and 401(k)
- Flexible Working: Our Responsible PTO policy means you can take the time off you need to rest and recharge. We're committed to a positive work-life balance and provide a flexible environment that allows you to be happy and fulfilled in both your career and your personal life.
- Health and Wellness: Your well-being is a priority. Our mental health and wellness benefit includes up to 12 fully covered therapy/coaching sessions per year, with additional dependent coverage. We also offer a monthly gym reimbursement policy to support your physical health.
- A Stake in Our Growth: We offer Restricted Stock Units (RSUs) as part of our total compensation, giving you a stake in the company's growth with a 3-year vesting schedule, pending Board approval.
- Investing in Your Growth: We’re committed to your continuous learning. Take advantage of our free Coursera subscription and our PXA courses.
- Parental Support: We offer a generous parental leave policy, 26 weeks of fully paid leave for the primary caregiver and 13 weeks fully paid leave for the secondary caregiver.
- Technology Financial Support: We provide a technology stipend to help you set up your home office and a monthly allowance to cover your internet expenses.
is proud to be an equal-opportunity workplace. All employees and applicants for employment shall be given fair treatment and equal employment opportunity regardless of their race, ethnicity or ancestry, color or caste, religion or belief, age, sex (including gender identity, gender reassignment, sexual orientation, pregnancy/maternity), national origin, weight, neurodivergence, disability, marital and civil partnership status, caregiving status, veteran status, genetic information, political affiliation, or other prohibited non-merit factors.
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