Retail Marketing Merchandising Manager

Job description

High-quality fresh chocolate - that's what the Swiss chocolate manufacturer Läderach stands for. Founded in 1962, the family business now employs over 2500 people from more than 80 countries across the group, and the trend is rising. The company's headquarters are located in the canton of Glarus. Here, against a picturesque Alpine backdrop, we produce our fresh chocolates and are constantly developing new, innovative ideas in agile teams. Our Corporate Functions business unit encompasses a wide range of activities. Alongside our Finance and IT Services, Global Marketing and Sales Management as well as Human Resources are also located here. Fresh ideas are developed here every day, and together we turn them into success stories. Personal responsibility and networked work are particularly important to us. Want to be part of it too? Come and join us. **What you can expect** - You will take a leading role in shaping and strengthening Läderach’s brand presence in Korea during a key stage of business expansion - You will develop and execute the local marketing, CRM, digital content, and merchandising strategy in alignment with global brand direction and Korean market dynamics - You will lead integrated seasonal campaigns, product launches, retail activations, influencer partnerships, and customer engagement initiatives - You will work closely with the General Manager, global headquarters, Retail, SCM, and external partners to translate business priorities into commercially effective marketing plans - You will oversee the marketing budget, agency performance, campaign effectiveness, and key performance indicators, including traffic, engagement, conversion, sales, and return on investment - You will contribute to assortment planning, store openings, pop-ups, and merchandising initiatives that support sustainable brand and business growth. **What we expect from you** - You bring a minimum of 10 years of relevant experience in brand marketing, retail marketing, digital marketing, merchandising, or a comparable function - You hold a minimum of a Bachelor’s degree in Marketing, Business Administration, Communications, or a related field - You have a proven track record of developing and implementing integrated marketing strategies, managing budgets, and leading agencies and external partners - You demonstrate a strong understanding of Korean consumer behavior, digital platforms, premium retail, and gifting occasions - You combine strong brand judgment and aesthetic sensitivity with a commercial and data-driven mindset - You are capable of working independently, establishing new processes, and taking end-to-end ownership in a growing organization - You possess strong leadership, project management, communication, and stakeholder management capabilities - You are fluent in Korean and have business-level English proficiency for regular collaboration with global headquarters and international stakeholders. **What we offer you** - An exciting working environment with motivated colleagues - A position with lots of personal responsibility - The opportunity to contribute fresh ideas - An open and respectful feedback culture - In-house and external further training - Unique career opportunities - Generous discounts on our products - Chocolate at work