Sales Manager- KA IVD

Job description

About MINDRAY Founded in 1991, Mindray is one of the leading global providers of medical devices and solutions. Firmly committed to our mission of “advance medical technologies to make healthcare more accessible”, we are dedicated to innovation in the fields of Patient Monitoring & Life Support, In-Vitro Diagnostics, and Medical Imaging System. Headquartered in Shenzhen, China, Mindray possesses a sound global R&D, marketing and service network with subsidiaries and branch offices in 32 countries in North and Latin America, Europe, Africa and Asia-Pacific, as well as 31 branch offices in China. Inspired by the needs of our customers, we adopt advanced technologies and transform them into accessible innovation, bringing healthcare within reach. While improving the quality of care, we help reducing its cost, making it more accessible to a larger part of humanity. Today, Mindray’s products and services can be found in healthcare facilities in over 190 countries and regions. In China, Mindray’s products and solutions can be found in nearly 110,000 medical institutions and 99% of Class A tertiary hospitals. Sales Manager KA – IVD West Key Requirements & Skills 1. Account Strategic Account Management Develop and execute account strategies for hospitals, diagnostic chains, and government institutions. Build long‑term relationships with decision‑makers and key opinion leaders (KOLs). Ensure customer satisfaction and retention. Business Development Identify new opportunities within existing accounts. Drive product placements and increase market share. Achieve quarterly and annual sales targets. Customer Relationship Management Conduct regular business review meetings. Resolve customer issues promptly. Ensure timely delivery and service support. Channel & Distributor Management Support channel partners for business expansion. Coordinate with distributors for product penetration. Monitor competitor activities and market intelligence. In summary, a Key Account Manager in the medical equipment IVD industry is a strategic sales leader who manages high‑value accounts, drives growth through tenders and partnerships, and ensures customer satisfaction while navigating regulatory and competitive challenges.