Senior Account Director

Job description

**Location:** Minneapolis, MN Hires local to the Twin Cities Metro-Area can anticipate an in-office component of 1-2 days a week, employed with Bold Orange. If this position lists, “Open to Remote”, hires outside of the metro area can anticipate travel to our Minneapolis, MN office on an as-requested basis. We value human connection and some travel is anticipated. **About Bold Orange:** Bold Orange (BOCO) is a customer experience company. We believe authentic human connections are the single most important driver of business and societal progress. We exist to create these connections across the customer lifecycle, from acquisition to engagement to retention. Our culture is one of curiosity, collaboration, proactivity and always bringing the outside, future focused perspective to our clients. **Position Summary:** Bold Orange is seeking a driven, strategic, digital and technology fluent Senior Director, Client Strategy & Services to lead client relationships and drive innovative, results-oriented marketing solutions. As a member of the CSS team, you can expect to understand, analyze, strategize, ideate, collaborate, contribute, and lead client solutions that deliver “And Then Some” to drive meaningful results for our clients. As a digital-first agency, we are looking for candidates with demonstrated experience in developing and executing on strategies across digital touchpoints to create seamless customer experiences through enablement of data and marketing technology. **Duties and Responsibilities:** - Lead Digital Strategy and Execution: Apply deep expertise across digital channels and technical platforms—including email, website, and marketing automation—with a strong emphasis on strategic planning and performance-driven execution - Lead and inspire cross-functional agency teams to deliver great work to clients. Set the vision and create the strategy for our work and develop solutions to drive results for our clients. Set strategic direction, define success metrics, and foster collaboration to achieve client goals - Partner closely with client teams including marketing, technology, operations, finance, analytics, technology, and senior management - Build client relationships at the highest level and actively work to unlock new opportunities - Develop and deliver compelling, holistic marketing strategies through engaging storytelling and persuasive presentations - Author creative and project briefs - Manage scope changes, resolve conflicts, and maintain momentum through proactive problem-solving and negotiation - Monitor industry developments and best practices to inform strategy and keep clients ahead of the curve **Required Qualifications & Experience:** - Bachelor’s degree in business, marketing, communications, public relations or equivalent work experience - 9+ years of marketing/advertising experience in an agency setting - 12+ years of work experience across digital, 1to1 marketing, MarTech and CRM, with a heavy emphasis and interest in the digital strategy required to execute in these channels - Proven expertise in comprehensive CRM strategy. Certification in one or more of these platforms is strongly encouraged - Strong understanding of digital ecosystems, customer journeys, and omnichannel campaign execution - Passion for learning the client’s business, including company business goals and objectives, products, markets, brand positioning, competitive landscape, industry, distribution, etc. - Strong storytelling and overall PowerPoint presentation skills: You should be able to tell a story through your presentations - Ability to understand data and reporting and provide summaries and insights to the clients - Ability to anticipate, plan and prioritize to manage the workload effectively and efficiently - Strong attention to detail - Desire to work in a fast-paced creative environment with a “can-do” attitude that inspires teams and clients - Leadership skills and the desire to mentor - Desire to always be learning and growing