Senior Associate, Marketing

Job description

Portage Point Partners is a Chicago-headquartered advisory, interim management and investment banking firm focused on serving the middle-market. Backed by New Mountain Capital, the firm has grown at over 30% annually since its founding in 2016 and today operates from eleven offices across the United States. The firm delivers integrated financial and operational solutions across Transaction Advisory Services, Transaction Execution Services, Office of the CFO, Valuations, Performance Improvement, Turnaround & Restructuring and Investment Banking. Engagement teams are lean and execution-oriented, working directly with senior stakeholders to navigate complex transitions and transformations. Triple P India (TPI) is a strategic extension of the firm's platform, established to build a high-quality team that operates as an integrated part of US-based teams. Professionals in TPI are involved in live engagements from the outset, contributing to analysis, execution and client deliverables in coordination with colleagues across the firm. The platform is designed to provide meaningful responsibility, direct exposure to senior leadership and long-term growth in a high-performance environment. The Delivery Enablement (DE) team supports internal stakeholders by providing a robust operational backbone across TAS, TES, OCFO, VAL, PI, IM, IB and TRS. The team includes Talent Acquisition (TA), Human Capital Management (HCM), Commercial Strategy, Marketing, Data Analytics, Accounting & Finance and Delivery Excellence. As Portage Point continues to grow, the DE team is laser focused on scalability, quality and automation. The Senior Associate, Marketing role is for a highly organized, detail-oriented individual who will own many repeatable workflows in support of the Marketing team's day-to-day operations. This position reports directly to the VP of Content Marketing and will support and interface with the Head of Marketing and Director of Digital Marketing. The individual will play a hands-on role across marketing operations and administration, content, graphic design support, digital execution and events with an eagerness to build foundational skills across the marketing tech stack, including HubSpot, WordPress, Canva and Cvent. The ideal candidate thrives in a fast-paced environment and is energized by the opportunity to grow within a scaling marketing function. ### Responsibilities - Update and maintain content and assets across Marketing platforms and tools - Support new hire onboarding materials (professional biographies, LinkedIn announcements, headshots) as well as new hire announcements and press releases - Update firm overview and practice line-specific materials - Support external engagement announcements - Support ad hoc internal communications and internal event execution - Maintain onboarding and marketing administrative materials - Assist with scheduling stakeholder and vendor meetings - Create and schedule LinkedIn posts - Support collateral creation and maintenance - Draft case studies and other website content - Execute all steps of the content standard operating procedure (SOP), including following up with contributors to ensure timely posting - Drive consistency across all firm materials in accordance with brand guidelines and writing style guide - Support graphic design by creating basic assets in Canva and coordinating with outside design vendors on sophisticated design projects - Build and prepare email templates in HubSpot for review and deployment - Assist with contact database management and list hygiene, including validating contact legitimacy and maintaining data accuracy - Provide Cvent support, including building invitations, registration pages and event microsites - Support ordering branded merchandise for events and new offices - Follow up with attendees to ensure events are properly tracked in Intapp - Manage daily administrative tasks such as file organization, email management, asset requests and library maintenance - Contribute to creating a high-performing and inclusive culture ### Qualifications - Bachelor’s degree from a top undergraduate program, ideally in marketing, communications, graphic design or a related field - Located in, or willing to relocate to, Gurugram and excited to collaborate in office three days a week - Experience operating within professional services, consulting, investment banking or private equity environments (preferably serving US clients) - At least three years of marketing experience, ideally within financial or professional services - Excellent written and verbal communication skills including strong e-mail etiquette - Experience with Canva preferred; familiarity with the Adobe Creative Suite a plus - Experience with HubSpot or other marketing automation platforms preferred - Experience with Cvent preferred - Strong analytical skills with a goal-oriented attitude - Excellent problem-solving capabilities - Ability to successfully work in a small, collaborative team environment - Effectively communicates through Microsoft Word, Excel, Outlook and PowerPoint including high-quality messaging, structure and formatting - Highly responsive during working hours and willing to be available to connect with team members across time zones - Proven ability to manage multiple priorities in a fast-paced, deadline-driven environment - Top-tier organizational skills and attention to detail - Self-starter and entrepreneurial spirit - Basic understanding of contact record management (CRM) systems a plus