Senior Associate, Public Relations and Corporate Communications

Job description

About the Hiring Team The Global Public Affairs team is committed to identifying and implementing proactive public policy positions to support the business and provide thought leadership across a number of issues, including technology, entertainment, and international trade and investment. What the Role Entails Propose, coordinate and execute media communication plans including strategy, targets, and budget. Help in managing PR agency team and other internal team members, as appropriate, to drive business results; direct agency resources and budget appropriately and monitor for quality control. Liaise with news monitoring agency to support daily news monitoring including online news, and collate and analyse media outreach, which includes competitors’ news monitoring and any undertaking of market research. Prepare press releases, byline articles, speeches and press materials. Manage the creation of all PR assets in close cooperation with in-house branding, marketing, merchandising, and with an external PR agency, including assisting in making appropriate content decisions. Contribute content to in-house content media assets for use in corporate communications and social media. Help in preparing competitive analysis, reporting and recaps on all PR programs/activities, and proactively propose opportunities and recommendations. Manage logistics for the organisation’s media and corporate events, including exhibitions, open days and press tours Devise and coordinate photo sessions for corporate and media events. Handle incoming press inquiries, nurture and sustain the organisation’s relationships with key influential media. Evaluate opportunities for partnerships, sponsorships and advertorial placements on an ongoing basis and subsequently manage the administrative details of confirming preferred media sponsorships. Manage the distribution of media materials, both print and electronic, including seasonal gifts, product samples, greeting cards, etc. Liaise with internal stakeholders to obtain necessary information, research, prepare and pitch press releases to targeted media and KOLs. Who We Look For 2 years of experience in PR, communications, or marketing; experience in a multinational company is an advantage. Strong written and spoken English; proficiency in spoken Mandarin is a plus for supporting China market communications. Proficient in Microsoft Office (Word, PowerPoint); basic skills in graphic design are a plus. Able to manage time and workload effectively, and work well under deadlines. Organized, detail-oriented, diligent, and proactive. Good interpersonal and communication skills, with a willingness to learn. Equal Employment Opportunity at Tencent As an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.