Senior Business Development Manager, Strategy

Job description

The Impact You'll Make The Senior Business Development Manager, Strategy, Incubation is responsible for investigating, proposing and executing market and product line extensions within the data center cooling market. It is a commercially-oriented senior role responsible for the business and go-to-market dimensions of concepts advancing through the Incubation funnel. The position owns the development of business cases, value propositions, pricing strategies, market positioning, and go-to-market plans for new subsystems, and will lead the structured handover of mature concepts to the established Danfoss product organisation. The role serves as the principal commercial interface between the Incubation team, the broader Danfoss business, and external customers. The Senior Business Development Manager, Strategy cooperates with engineering, sales teams and system application engineering teams to establish and execute strategic plans for extending product offerings and to address new markets and customers within the data center cooling market. This position can also lead a team of regional System application engineers and business development managers. This position works fully onsite, the salary range for this role is 120,000.00 - 155,000.00 based on experience and industry knowledge. What You’ll Be Doing Develop and maintain comprehensive business cases for concepts advancing through the Incubation funnel, including market sizing, revenue projections, gross margin analysis, investment requirements, and return-on-investment calculations. Define commercial assumptions, validate them through customer engagement and market analysis, and refine business cases iteratively as concepts mature through stage-gate reviews. Define clear, differentiated value propositions for each subsystem concept, translating technical capabilities into quantified customer benefits relevant to hyperscale operators, colocation providers, enterprise data center operators, and server OEMs and ODMs. Develop comprehensive go-to-market plans for concepts approaching market readiness, including target customer prioritisation, channel strategy, launch sequencing, and supporting commercial enablement materials. Define launch readiness criteria across product, commercial, supply chain, and support dimensions, and drive cross-functional alignment to achieve them. Define market sizes, market growth, market share, technology trends, competitive risk of different markets within regional data center cooling market to select potential new applications and market with high potential attractiveness Visit and meet customers to gain customer feedback, market knowledge and to understand possibility to commercialize new solutions Acquire knowledge on competitors, market share and potential threats to Danfoss from competitors. Use knowledge to better position Danfoss products on the market Establish a high-performance business development culture characterized by closeness to market trends and customers and strategic mindset. Conduct performance management, professional development, and succession planning for regional business development and system application engineering team members What We're Looking For • Bachelor's degree in Engineering, Business Administration, Economics, or a related discipline; a Master's degree in Business Administration (MBA) or equivalent is strongly preferred. • A minimum of eight (8) years of professional experience in product management, product marketing, or commercial strategy roles, with substantial business-to-business technology experience. • Demonstrated track record of developing and successfully executing business cases, pricing strategies, and go-to-market plans for technology products with measurable commercial outcomes. • Strong commercial acumen, including proficiency in market sizing, pricing analysis, business case construction, and financial modelling. • Proven ability to launch new products into demanding business-to-business markets, including responsibility for launch readiness and post-launch commercial performance. • Demonstrated ability to engage credibly with engineering organisations and to translate effectively between technical and commercial stakeholders • Prior product management or commercial strategy experience in the data center, thermal management, cooling, semiconductor, or related infrastructure sectors preferred. • Collaborative working style, with proven effectiveness in cross-functional, cross-regional, and matrixed organisations. What You'll Get from Us We promote from within and support your learning with mentoring, training, and access to global opportunities. You’ll have flexibility, autonomy, and support to do your best work while maintaining a healthy work-life balance. Your well-being matters to us. We strive to create an inclusive work environment where people of all backgrounds are respected, and valued for who they are. You’ll receive benefits like 13th salary, annual bonus, paid vacation, pension plans, personal insurance, and more. These vary by country and contract, but they’re worth asking about—we think they’re pretty great. Ready to Make a Difference? If this role excites you, we’d love to hear from you! Apply now to start the conversation and learn more about where your career can go with us. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or other protected category.